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Porus Jose is Curry Nation creative brand management head

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MUMBAI: Ad agency Curry Nation has appointed Porus Jose as creative brand management head. Jose, who assumed the new role on 3 January, will report to Curry Nation co-founder Priti Nair.

Jose has over 16 years of experience and was freelancing as creative consultant since last two years.

At Curry Nation, Jose’s duties will include taking care of the creative output like ideation and media planning at the agency.

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Curry Nation co-founder Nagessh Pannaswami said, “Curry Nation is about to complete a year and we are definitely looking at growing geographically as well. We were on a lookout for people who can carry on the mantle of creativity. Having worked with Porus in the past, we felt that he fit the bill.”

Jose added, “The plan is to help take Curry Nation to the next level. I believe in doing meaningful clutter breaking work and in this, Curry Nation and I are aligned towards the same goals. My earlier association with Priti and Nagessh tells me that together we will be able to come up with some good creative work.”

Jose has worked with By Design, Saatchi & Saatchi, Rediffusion-Y&R and Network Advertising.

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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