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JBL unleashes the ultimate audio experience with the party box’s ultimate

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Mumbai: Bigger, better, bolder. JBL’s popular PartyBox speakers have a new headline act, introducing the JBL PartyBox Ultimate. Packed with superior JBL Original Pro Sound, Dolby Atmos immersive audio, and a breathtaking light show moving in sync with your beat, the JBL PartyBox Ultimate will be available in India from 18th January 2024 for Rs 164,999 The JBL PartyBox Ultimate is guaranteed to level up any party, anywhere.

Feel the sound, don’t just hear it. The JBL PartyBox Ultimate is the best-sounding and loudest JBL PartyBox yet, featuring superior JBL Original Pro Sound with two high-sensitivity mid-range drivers and dual tweeters so you can listen to all the details of your favourite tracks, even at the loudest volumes. No space is too big – the JBL PartyBox Ultimate can rock the size of two basketball courts as a pair of 9-inch subwoofers provide thunderous bass you can feel from anywhere in the room. Dolby Atmos* puts you in the centre of your favourite songs as the music comes alive around you with unparalleled clarity and depth.

Transform any space into the ultimate party with the biggest multi-dimensional light show of any party speaker. A new starry night effect, cool light trails, and dynamic strobes – whatever your style, the light show moves in sync with the music delivering a party to your ears and eyes.

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Wi-Fi connectivity has joined the party.

Stream high-definition music, and take the music with you, thanks to Wi-Fi and Bluetooth capabilities. Hosting a house party while phone notifications keep popping up? The Wi-Fi connection lets the music play without interruptions. Switch easily to Bluetooth for seamless audio whether you’re indoors or outside. No matter where you are, the JBL PartyBox Ultimate will automatically tune itself to its surroundings every time you turn it on.

Customize your own party flow with the interactive JBL PartyPad on the PartyBox top panel. Three simple fingertip actions – tap, hold and slide – unleash DJ-quality sound effects all night long. Enjoy your favourite playlist or take the stage with a guitar dual mic inputs and karaoke EQ tuning. The JBL PartyBox Ultimate is IPX4 splashproof and has an easy-to-grip handle with sturdy wheels, so you can take the party anywhere.

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HARMAN India vice president of Lifestyle Vikram Kher stated, “At JBL, we believe that music brings people together, which is why we design our speakers to elevate every celebration. Our newest PartyBox speaker builds on JBL’s 76 years as an industry leader in audio technology to create a truly immersive party experience. The powerful bass isn’t just heard – it’s felt, adding a thrilling new dimension to the music. With its splashproof design and room-filling JBL Original Pro sound, this speaker transforms any gathering into an epic event. Simply put, when it comes to throwing an unforgettable party, the JBL PartyBox delivers.”

The JBL PartyBox Ultimate will be available on JBL.com, and across leading retailers and e-tailers in India from January 18, 2024, at a retail price of Rs 1,64,999.

 

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Rohini Laya Venkateswaran named executive director at Gillette India

P&G veteran with two decades of experience steps into leadership role

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Rohini Laya Venkateswaran

NEW DELHI: Rohini Laya Venkateswaran has been appointed executive director at Gillette India Pvt. Ltd., bringing with her more than two decades of experience across sales, strategy and brand leadership within the consumer goods sector. In her new role, she will help steer the company’s strategic direction and growth while strengthening its footprint in the grooming and personal care category.

Venkateswaran joins the board after a long career at Procter & Gamble, where she spent nearly 21 years shaping sales strategy, building brands and driving market expansion across India and international markets.

Most recently, she served as chief sales officer for India at P&G. Prior to that, she was vice president and country manager for east gulf markets, overseeing operations in Kuwait, Oman, Bahrain and Qatar while also guiding sales strategy across the Gulf region, including the UAE.

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Earlier in her career, she led sales strategy and planning for India while serving as marketing leader for brands such as Olay and Old Spice. During this stint, she focused on reshaping go-to-market channels and building awareness through digital, social and influencer-led campaigns to drive growth.

Her journey at P&G also included roles such as director sales strategy and planning leader India, associate director modern retail and ecommerce, regional manager for Delhi and Rajasthan, and several key account and trade marketing roles across the country. She also spent time in the United States working on the P&G Walmart international team, collaborating on global retail initiatives.

Venkateswaran holds an MBA in marketing from SP Jain Institute of Management and Research and a bachelor’s degree in mechanical engineering from RV College of Engineering.

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With her mix of sales acumen, brand-building experience and global exposure, Venkateswaran’s appointment signals a sharpened focus on growth and market leadership for Gillette India.

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