Kids
Nick India to air Edebé’s Four and a Half Friends
MUMBAI: Edebé Audiovisual, leading publishing group in Spain and Latin America, has presold the rights to its new show, Four and a Half Friends, to Viacom18’s Nick in the Indian subcontinent.
The series, which is being made in 2D format digital technology using the frame-to-frame paperless as a basis for animation, is scheduled to complete production by 2013.
“Yes we have struck a deal with them for this show for the Indian subcontinent,” Sonic & Nick India EVP & GM Nina Jaipuria told Indiantelevision.com.
Edebé will co-produce the show with TV3 in Spain, ZDF in Germany and Yowza Animation in Canada. Pre-sales for the show have also been done with HRT in Croatia, RTP in Portugal, and Tooniverse in South Korea.
The series is all about the detective adventures of Charly, Stefy, Radish and Fred and Their special friend – a small, mangy street dog Called Dandy. They love having fun and being together, but most of all they love solving mysteries, while facing the challenge of growing up.
The TV series is based on the series of books written by Joachim Friedrich that have been translated into more than 20 languages with more than 20 million copies sold in country clubs such as Germany, Spain, Eastern Europe, China, Japan and the US.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
