MAM
Corporation Bank doubles creative agencies to eight
MUMBAI: Mangalore-based Corporation Bank has decided to take the services of eight agencies including Magnum Intergrafiks, R K Swamy BBDO, Inter Publicity, Ad Syndicate, Sobhagya Advertising, Akar Advertising, JWT and Mudra to handle its creative duties for the next two years.
– Talking to indiantelevision.com, an official of the bank revealed that since the bank’s budget was limited, they had empanelled just eight agencies. “Last year out of a budget of Rs 350 million, only Rs 60 million was earmarked for hiring agencies to handle the bank’s creative duties.”
The official further stated that last year the number of agencies doing the creative duties for the bank was just four. The agencies doing creative duties of the bank last year included R K Swamy BBDO, Ad Syndicate, Magnum Intergrafiks and Goldmine Advertising.
The new development is the result of a multi-agency pitch process that was conducted in Mangalore earlier this year. The empanelled agencies would be responsible for carrying out the bank‘s publicity campaigns across media channels.
Launched in 1906, Corporation Bank was nationalised in 1980.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
