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Sonakshi Sinha is Gulabari brand ambassador

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MUMBAI: Rose-based skin care brand Dabur Gulabari from the Dabur stable has signed on Bollywood actor Sonakshi Sinha as its new brand ambassador.

Sinha will be the face of the rand in its soon to be launched 360-degree multimedia campaign with print, electronic and online media initiatives. She will share her tips on using Dabur Gulabari for daily skin care as part of the campaign.

Under this initiative, Dabur Gulabari will also be launching a coffee table book – Beauty Secrets of Beauty Queens. The book will feature the secret beauty tips by Sinha and her skin care routine.As a means of consumer engagement, the company shall also encourage consumers to write in their secret beauty recipes and how they incorporate rose water in their daily skin care regime.

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Sinha said, “Dabur Gulabari is synonymous to pure rose water in India. For years now, I have been a loyal user of the Dabur Gulabari. After a long, hard day of shoot, I always cleanse my face with the Dabur Gulabari Rose Water to get back that Rose Glow on my face. Gulabari is also a must-have ingredient for my face packs. The Dabur Gulabari Face Freshener spray is another favorite as I can carry it in my purse while am out shooting in the Sun. I spray it on my face and get refreshed instantly. Dabur Gulabari, in fact, has always been an essential part of my daily skin care routine.”

Dabur India Ltd head of marketing-skin care Sanjay Singal said, “The over a decade-old Dabur Gulabari has been cherished by women across India as the only brand that offers the goodness and lingering fragrance of rose. Sonakshi, with her natural elegance, charm, confidence and grace, was the natural choice as a brand ambassador for Dabur Gulabari.”

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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