MAM
Red Bull, du extend partnership for Abu Dhabi GP
MUMBAI: Red Bull Racing has announced that du, the provider of superfast LTE 4G mobile broadband in the UAE, will continue as a race partner for the Abu Dhabi Grand Prix for 2012 and 2013. The telecom company already partnered the team at this event in 2010 and 2011.
As part of the agreement, du‘s logo will appear on Red Bull Racing‘s Formula One cars, the overalls worn by Sebastian Vettel and Mark Webber and the race shirts of Christian Horner and Adrian Newey. To celebrate the partnership, du has also launched a range of competitions around the event, with prizes including a chance to meet current World Champion, Sebastian Vettel.
du chief commercial officer Farid Faraidooni said, “As the provider of superfast LTE 4G mobile broadband, it makes perfect sense for us to renew our partnership with Red Bull Racing. Our customers can now not only enjoy breathtaking mobile broadband speeds, but the fastest racing experience on the planet.”
Red Bull Racing Team Principal Christian Horner said, “We are very pleased to have once again come together with du and the team is delighted to feature du‘s logo at the Formula One Etihad Airways Abu Dhabi Grand Prix for this year and next.”
Those attending the Yas Marina Circuit this weekend will be able to enjoy a fully interactive experience, as the telecom company will implement thrilling ground activities to emulate the speed of its LTE 4G mobile broadband network.
F1 and music fans will also have the chance to see three of the world‘s biggest celebrities – Kylie, Eminem and Nickelback – in the du Arena, as they perform for the after-race concerts. du will provide a unique experience in its concert venue, the du Friends Lounge, both before and during the performances.
MAM
Schneider Electric launches One Unit Mission for Women’s Day
Green Yodha 2.0 urges every Indian household to save one unit of electricity daily.
MUMBAI: Schneider Electric just flipped the switch on savings because this Women’s Day the brightest idea isn’t a new bulb, it’s turning one unit off. Schneider Electric launched the second phase of its Green Yodha initiative, ‘One Unit Mission’, on International Women’s Day 2026, calling on every Indian household to save at least one unit of electricity daily. The campaign was flagged off in Delhi by chief minister Rekha Gupta, actor and sustainability advocate Bhumi Pednekar, and other dignitaries.
Rekha Gupta said, “Delhi’s journey towards clean, resilient growth begins with how efficiently we use the energy we already have. Green Yodha 2.0 reminds us that every citizen is a stakeholder in India’s energy future, and saving one unit of power today is an act of nation-building for tomorrow.”
Schneider Electric India zone president, MD & CEO Deepak Sharma added, “India is entering a decade of unprecedented growth, and that growth will require enormous amounts of energy. The real challenge is not just how much power we produce, but how intelligently we use it. If every Indian household saves just one unit of electricity a day, the impact would be equivalent to planting billions of trees or taking millions of cars off the road.”
Schneider Electric India, vice president of marketing Rajat Abbi noted, “Sustainability becomes real when it is simple and measurable. The One Unit Mission is about turning awareness into everyday action.”
In FY 2023–24, India’s energy-efficiency programmes (PAT, UJALA, S&L, SLNP, CAFÉ) collectively saved 53.6 million tonnes of oil equivalent, avoided 321 million tonnes of CO₂ emissions, and reduced energy expenditure by Rs 2 lakh crore equivalent to nearly 6 per cent of national primary energy supply.
The initiative aligns with government efforts on efficient cooling, appliance standards and the Bureau of Energy Efficiency’s state-level SEEI FY 2024 framework, emphasising demand-side efficiency as a cost-effective complement to new generation capacity.
In a nation sprinting toward brighter, bigger tomorrows, Schneider isn’t selling more power, it’s quietly handing every household a daily superpower: the ability to save one unit and help light up a cleaner, more efficient future, one thoughtful switch at a time.
