iWorld
Weekend Unwind with: Digital creator Niharika Jain
Mumbai: With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com’s Weekend Unwind-a series of informal chats that delve into the minds of digital creators through a fun lens, aiming to understand the person behind the creative journey a little better.
In this week’s session, we have digital content creator Niharika Jain.
Your mantra for life
Following Lord Mahavira’s wisdom, I live by the mantra “Live and Let Live.” I respect others’ autonomy and only offer assistance when requested.
A book you are currently reading or plan to read
Right now, I’m reading “Autobiography of a Yogi” by Paramahansa Yogananda. I usually don’t read much, but I like having books that teach me something valuable.
Your fitness mantra
I don’t do formal workouts or follow strict diets, but my fitness mantra is simple: “Movement is medicine.” Whether it’s a quick 15-minute walk or a spontaneous dance session in my room, that’s all I need to stay active each day.
Your comfort food
Maa ke hath ke rajma chawal.
A quote or philosophy that keeps you going when the chips are down
“Resilience is not about how you endure. It’s about how you recharge.”
the importance of taking care of yourself and bouncing back, rather than just enduring hardships.
Your guilty pleasure
I love being home alone with chips, ice cream, a comfy bed, and Netflix – my ideal way to enjoy some guilt-free relaxation all day and night.
The last time you tried something new
I tried the new spicy ramen flavor from Maggi yesterday. Honestly, it was too spicy for me, and I couldn’t finish it.
A life lesson you learned the hard way
I learned a tough lesson recently: always listen to your body. Being always on the go and pushing my limits caught up with me during an international trip. I got really sick, missed my flight, and had to spend quite a bit for recovery. Now, I know the importance of taking care of my health and not ignoring what my body is telling me.
What gets you excited about life?
Exploring new places and cultures really excites me. There’s something about traveling and experiencing the diversity of the world that makes life incredibly enriching and fascinating. It’s not just about seeing new sights, but also about the growth and learning that come with stepping out of my comfort zone.
What’s on top of your bucket list?
At the very top of my bucket list for 2024 is a solo trip to Europe. It’s a definite must-do for me.
If you could give one piece of advice to your younger self, what would it be?
Relax, younger me! You’ll be just fine. Take each day as it comes and don’t stress about the future too much.
One thing you would most like to change about the world
I wish for a world where empathy and understanding thrive, fostering greater harmony among people. It’s something we seem to be missing these days.
An activity that keeps you motivated and charged during tough times
Talking to my mom. I think all my problems get a solution as soon as I discuss them with her.
What lifts your spirits when life gets you down?
Travel, even if it’s just a small two days trip to my spiritual land, Rishikesh. It just gives me a boost and heals me naturally.
Your go-to stress buster
I dance off my stress
iWorld
JioHotstar integrates ChatGPT for voice and text-based content discovery
Voice and text AI lets viewers explore shows, sports and more naturally
NEW DELHI: Watching TV just got chatty. JioHotstar has teamed up with OpenAI to roll out a ChatGPT-powered conversational interface that lets users discover content simply by speaking or typing what they want to watch. Gone are the days of endless scrolling or typing rigid keywords
The new AI feature supports multiple languages and understands moods, contexts, and preferences. Whether you’re in the mood for a romcom, a thriller, or a cricket highlight, the system responds with personalised recommendations drawn from JioHotstar’s catalogue of live and on-demand programming
Sports fans also get a front-row seat to AI-powered updates. You can ask for match scores, key moments, or player stats while staying tuned in, turning passive viewing into a more interactive experience
The integration doesn’t stop at the app. Entertainment-related questions asked directly within ChatGPT will now surface relevant JioHotstar content, linking viewers back to the streaming platform for seamless exploration
JioStar vice chairman Uday Shankar, said AI “marks a transformative shift for the media and entertainment industry. Our partnership with OpenAI will allow viewers to discover, engage with, and even curate content using their voice. This is a reimagining of the entertainment experience that feels deeply personal to every viewer”
OpenAI CEO of applications Fidji Simo added, “Entertainment used to be a one-way street. Now, AI turns every moment into an opportunity for deeper engagement. Viewers can move from watching to asking, from curiosity to recommendation in ways that feel natural, personal, and immediately useful”
The move highlights a broader trend in India’s streaming market: platforms are racing to make content discovery smarter, faster, and more context-aware as libraries expand and audiences demand personalised experiences.
