MAM
DY Works elevates Rekha Pamani-Gulati to post of COO
MUMBAI: Rekha Pamani-Gulati has been promoted as Chief Operating Officer of brand strategy and design firm DY Works.
Gulati had joined the company as Director – New and International Business Development in January 2010.
DY Works President Alpana Parida said, “Rekha’s cross cultural experience and strong understanding of both the Indian and International markets will be invaluable in creating unique and meaningful brand propositions for our clients.”
Gulati said, “I am excited to take on this new challenge. In recent years, the company has built an impressive client portfolio and strong team. As COO, I look forward to building this further.”
Gulati has over eighteen years of branding and marketing experience across both agencies and clients. Prior to joining DY Works, she began her professional career at the Golden Tulip Hotel Chain, Ghana (West Africa). She also worked with The Concern India Foundation and DMA Branding. In 2001 she individually set up Yellow Resources – an independent branding and design team to take on non-competitive business from the successful DMA Brand.
In 2002, she was made Director of the Alia Group and was in the advisory capacity to all group companies following which she spent much time back at DMA Branding as CEO in conjunction with New Business initiatives.
Brands
Hardik Jhaveri named senior director marketing at Colgate-Palmolive Asean hub
Former Hill’s Pet Nutrition general manager returns to the company to steer marketing for South Asean from Kuala Lumpur
KUALA LUMPUR: Hardik Jhaveri has been appointed senior director marketing for the South Asean hub at Colgate-Palmolive, marking a return to the consumer goods major after a three year stint with Hill’s Pet Nutrition. He will be based in Kuala Lumpur and will lead marketing strategy for the region.
Jhaveri joins the role after serving as general manager at Hill’s Pet Nutrition in Taipei, where he led a cross functional team and oversaw the business with full profit and loss responsibility. The role placed him at the helm of operations in Taiwan, managing growth in what he described as a start-up style environment within a global multinational.
Before that, Jhaveri spent over a decade with Colgate-Palmolive across several marketing and innovation roles in Asia. As associate director innovation for Apac excluding China, based in Hong Kong, he led new product development and launches across multiple markets.
His portfolio ranged from developing specialised oral care products such as a diabetes focused toothpaste for the Indian market to launching premium oral care experiences under the Colgate Total brand in Australia. Alongside innovation, he also worked on launch planning, brand strategy and communications for the company’s oral care portfolio.
Earlier in his Colgate-Palmolive journey, Jhaveri held roles including marketing manager innovation, senior brand manager and brand manager. His work spanned urban and rural markets in Mumbai and customer development responsibilities in the Greater Kolkata Area.
Prior to his long association with Colgate-Palmolive, Jhaveri worked as brand officer home care at Unilever, where he helped drive marketing initiatives for the Rin detergent brand, including nationwide relaunch and on ground activation campaigns.
He began his career in advertising with Bates David Enterprise, working on brands such as IDBI Bank, The Leela Hotels and The Times of India.
Jhaveri holds a post graduate programme in management from the Indian School of Business and has also completed a level 4 diploma in wine from the Wine & Spirit Education Trust.
Announcing the move, Jhaveri said he is excited to begin his new chapter at Colgate-Palmolive’s South Asean hub and thanked colleagues and mentors who supported his journey at Hill’s Pet Nutrition.
