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Arvind Pal Singh joins ValueFirst Digital Media as head-creative and communication

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MUMBAI: Arvind Pal Singh has been appointed ValueFirst Digital Media head- content, creative and communication.

Prior to this, Singh(who is fondly known as Candy in the industry) has worked with Purple Focus for three years and in Capital Advertising for eleven years. He is also the founder of an advertisement agency called Magic Mushroom which he started before joining Purple Focus.

In his 16 years of career Candy has been associated with brands like LG, Electrolux, Maruti Swift, Citifinancial, Nestle, Godfrey Phillips, Allan Soothers Bajaj RE, DLF, Nokia (BTL), Tata Indicom (BTL), Eicher motors and Reliance Big Magic.

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Singh said, “After spending almost two decades in the advertising space, I have realised that what comes between ideas and the consumers is the client who wants to play safe. For every idea that sees the light of the day, there are hundreds of rejected ideas behind it. The digital world on the other hand provides an opportunity to directly interact with the consumers. Engaging consumers online to form meaningful long term communities is one of the most interesting challenges for me here at ValueFirst.”

ValueFirst Digital Media CEO Vishwadeep Bajaj added, “I am delighted to have Candy on board. I believe that he can leverage his industry experience and understanding of the consumer to attract, engage and retain consumers on ValueFirst digital properties.”

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MAM

Zee Business BSE bull run 2026 energises Mumbai

Fitness meets finance as thousands run towards health and wealth

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MUMBAI: Mumbai woke up to more than just a Sunday sunrise on 22 February. At the MMRDA Ground in BKC, the sixth edition of the Zee Business BSE Bull Run turned the city’s financial district into a lively track where trainers, traders and first-time runners shared the same starting line.

Organised by Zee Business in association with BSE, the annual run has carved out a niche of its own by blending physical fitness with financial awareness. This year’s edition drew enthusiastic participation across categories, including 5 km and 10 km fun runs and a competitive 10 km elite race, reflecting a growing appetite for purpose-driven fitness events.

The morning buzzed with high energy well before the first whistle. Zumba sessions and guided warm-ups got the blood pumping, while a distinctive Bhajan Clubbing segment added a devotional twist to the festivities, proving that even market metaphors can move to a beat.

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A host of distinguished guests turned up to cheer participants on, including G Ram Mohan Rao, executive director at SEBI; Nilesh Shah, MD of Kotak Mahindra Asset Management Company; Navneet Munot, MD and CEO of HDFC Asset Management Company; Vipul Mathur, MD and CEO of Welspun Corp; poet and television personality Shailesh Lodha; and Manoj Kumar Sharma, inspector general of police, Maharashtra, widely recognised as the inspiration behind “12th Fail”. Their presence underscored the event’s broader message of discipline, resilience and balanced ambition.

BSE MD and CEO Sundararaman Ramamurthy, described the Bull Run as a national platform uniting citizens and market participants under a shared vision of prosperity and well-being. He noted that as India’s capital markets expand their reach into millions of households, the run symbolises the idea that genuine prosperity begins when health and wealth advance together.

Zee Media Corporation Limited CEO Raktim Das, called the comeback edition, held after a six-year gap, a celebration of consistency over shortcuts. Drawing parallels with long-term investing, he said the run reflected the fundamentals of the market: commitment, resilience and the steady compounding of effort over time.

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Zee Business managing editor Anil Singhvi, echoed the sentiment, saying the Bull Run serves as a reminder that the qualities that build strong portfolios also build strong individuals. Discipline, patience and a long-term view, he said, are as vital on the track as they are on the trading floor.

Over the years, the Zee Business BSE Bull Run has grown into a distinctive platform that connects citizens, corporates, investors and fitness enthusiasts through a shared commitment to well-being. With BSE’s continued association lending institutional heft, the initiative stands as a lively testament to a simple idea: that a fitter nation can also be a financially wiser one.

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