MAM
Neo bolsters French Open coverage with a dual feed
MUMBAI: The Neo Sports Network will debut a dual feed broadcast plan for the tennis Grand Slam the French Open. The tournament runs from 26 May-9 June.
The aim of this effort is to ensure that tennis fans do not miss out on any top stars playing simultaneously at the French Open as the network‘s two channels, Neo Prime and Neo Sports, will have live feeds from separate courts.
This is the first time that anybody has done this for a tennis Grand Slam where two channels were used to broadcast separate feeds through the course of the event.
This initiative means that fans will have access to 225 hours of live content on the Neo Sports Network, which is almost twice as much as the 130-140 hours that are typically set aside for live coverage of a Grand Slam across broadcasters.
Neo Sports Broadcast COO Prasana Krishnan said, “The attraction of the French Open is extremely high and Neo‘s coverage is taking it to significant new landmarks. Last year, the reach of the event was a third better than Wimbledon and nearly equal to the other two Grand Slams put together. This year, we will be taking this to greater heights with dual feed coverage and nearly doubling live coverage to 225 hours, which is in line with our strategy to bring in more novelty with non-cricket properties.”
The dual feed will ensure at least 45 additional hours of live content in prime time, providing a win-win situation for both viewers and advertisers.
There will also be live updates and contests on the Neo Prime Twitter handle (@neoprimetv) through the two week period to add to the interactive experience.
ZenithOptimedia managing partner Navin Khemka though doesn‘t feel that the dual feed will make much of a difference in terms of the ad revenue that the event gets. “The sport is too niche. A crore or two more isn‘t going to matter much. The rate isn‘t that high. I think that the aim is more about keeping the two channels alive.” A tennis Grand Slam makes around 3-5 crore in ad revenue.
Rafael Nadal is gunning for an unprecedented eight title, Roger Federer is hunting for that 18th Grand Slam, and Novak Djokovic is just a trophy away from completing a career Grand Slam.
MAM
Collective Artists Network reshuffles talent leadership
Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee take expanded roles in core division.
MUMBAI: Collective Artists Network just handed the talent baton to its homegrown stars because when your agents have been building careers this long, it’s time to let them run the show. Collective Artists Network has announced the next phase of leadership for its talent management business, elevating senior agents Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee to expanded roles within the division. The move strengthens the company’s foundational talent arm while it continues to grow into content creation and production-led ventures.
Each of the three has played a significant part in shaping artist careers across films, digital platforms and brand partnerships. Together they now represent the next generation of leadership for Collective’s talent operations, with a continued focus on long-term career building, strong partnerships and adapting representation to a fast-changing media landscape.
Collective Artists Network founder and Group CEO Vijay Subramaniam remains actively involved in guiding artist strategy and key relationships. He said, “Talent management has been the foundation on which Collective was built, and that philosophy continues to guide how we grow the company. As we enter this next phase, it’s important that the people leading this business have both deep context and long-term convictions.”
Collective Artists Network partner and head of talent Janahavi Rawal added, “Collective’s talent business has always been built on trust, long-term thinking, and a deep understanding of where artists want to go next. Fiona, Jinal, and Arjun have each played an important role in shaping the careers of the artists we represent, and this phase is about empowering our senior agents further while building the right support systems around them.”
The leadership evolution reflects Collective’s belief in promoting from within and creating clear ownership across verticals. In a talent world where yesterday’s agent is tomorrow’s partner, Collective isn’t just reshuffling chairs, it’s handing the spotlight to the people who’ve been quietly directing the show all along.
