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Reliance Communications partners with Star Sports for live streaming of ICC Champions Trophy 2013 matches for 3G customers
MUMBAI: Reliance Communications today announced their partnership with Star Sports to offer unlimited live streaming of all ICC Champions Trophy 2013 cricket matches for 3G and prepaid GSM customers in the country. With this partnership, Reliance customers can now avail unlimited live streaming of all the ICC Champions Trophy 2013 matches on their Smartphones by subscribing for a tournament pass of Rs 301 only to access all the matches of the ongoing tournament without paying any additional data consumption charges.
Reliance 3G and prepaid GSM Smartphone subscribers can now enjoy a video experience and avail unlimited live streaming of any Champions Trophy 2013 matches without any delay and buffering on their mobile screens anytime, anywhere across the country without the burden of paying high data charges while streaming. Customers will also benefit from the package being inclusive of the Rs 50 subscription fee for access.
Commenting on this partnership Reliance Communications chief revenue officer Nilanjan Mukherjee said, "We are delighted to offer the first of its kind seamless experience of unlimited live streaming of all ICC Champions Trophy 2013 matches to our customers powered by Star Sports with no additional data consumption charges. Our exclusive global partnership with ICC further strengthens our offering for cricket enthusiasts on our superior network and is line with our continuous efforts to offer innovative products with incredible affordability. We are confident that this seamless video experience on the go without buffering is set to trigger a significant shift of cricket fanatics using Smartphones to our superior 3G network."
ESPN Software India COO Vijay Rajput said, "We are excited about our partnership with Reliance. We have launchedstarsports.com with the aspiration to create the most compelling sports experience in India. And we are eager for Reliance‘s customers to have access to an outstanding live video experience."
Reliance 3G and prepaid GSM customers can subscribe the ICC Champions Trophy 2013 matches for Rs. 301 and get a tournament access code that can be used for one time registration of online live stream access at <http://m.starsports.com> m.starsports.com and enjoy unlimited live streaming access at no additional data charges.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
