GECs
Diva’ni – India’s first Bollywood inspired fashion label unveils its logo
Mumbai: Yash Raj Films (YRF) in association with Karol Bagh Saree House (KBSH), unveils the logo of – Diva'ni, where fashion romances Bollywood. The purple coloured logo completely defines the essence of glamour and charisma associated with the brand.
Ms. Sanya Dhir, Brand Director, KBSH says, "The colour we have chosen for Diva'ni is purple. Purple symbolizes feminineness, aspiration, inspiration, mystery, magic, fantasy and royalty – all attributes that are at the core of our brand."
"Mr Rohit Sobti, Vice President – Licensing & Merchandising, YRF says, "The bindi is the epitome of womanhood in our culture and encapsulates the respect that Yash Chopra had for his divas. It is only befitting that this be chosen for the logo identity of Diva'ni, a brand dedicated to the Indian woman and a humble tribute to the legend and his ethos."
The graphic D is encased in a circle, which represents a bindi, signifying Indian-ness &our heritage. Also, the white colour of the bindi denotes purity, innocence and virtuosity of every Indian woman. The circle also subliminally suggests the feeling of being the cynosure of all eyes – something each Diva'ni woman will definitely relate to and identify with.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
