MAM
Vodafone and Rockstand join hands to create a new digital reading revolution in India
MUMBAI: Vodafone, one of India’s leading telecommunications services provider, has announced its tie-up with Rockstand, one of India’s leading eBook and eMagazine application.
This tie-up heralds a new chapter in the digital reading industry of the country. With this development, Rockstand has become the first eBook and eMagazine application that would include easy payment through Vodafone and thus reaching out to millions of users across the country.
On the association, Rockstand Digital CEO Praveen Rajpal exclaimed, “Rockstand’s tie-up with Vodafone will further strengthen our relationship with them as well as with our users. We are receiving wonderful reviews for our application and recently we have crossed a mark of 50,000 downloads, which shows the growing popularity of digital reading in India. With Vodafone’s support, we will be reaching to urban as well as rural areas of the country on a strong network. We are sure this association will bear rich dividends for both Vodafone & Rockstand”
There will be exclusive subscription option for Vodafone users where they can purchase books and magazines at Rs 7 per day.
Apart from this Vodafone users will also have access to choose from the gamut of books and magazines of their choices, with just a click of a button from Rockstand – eBook/eMagazine collection like regional content, lifestyle, entertainment, computer, children magazine, computer books, celeb magazines and many more categories.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
