MAM
Sony back at no five; Star continues to lead the pack
MUMBAI: The war for ‘the best among the rest’ continues even as the top three positions see no change in week 35 of TAM TV ratings. In week 35 of TAM TV ratings, most of the GECs saw a good amount of growth in its viewership.
Sab, a sister channel of Sony Entertainment Television maintains its stability on the number four spot with 319,158 GVTs (295,176). On the other hand, Sony which was at the sixth position last week props up to fifth position this week with no major difference in the ratings: recording 291,074 GVTs (292,684). Life OK is at sixth position this week with 269,927 GVTs (293188).
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Star Plus continues to lead the pack when it witnessed a rise and reported 495,509 GVTs (470,197). Colors also saw growth in its ratings when it generated 452,921 GVTs (435,673). Zee TV holds the number three slot notching up 395,024 GVTs (377,685). Sahara One continues to be at the bottom scoring 29,645 GVTs (30,527).
Let us take a look at the leader, Star Plus channel’s popular show Diya aur Baati Hum saw a huge rise in its ratings and rated 10,175 TVTs (9,483). Another prime time show, Yeh Rishta Kya Kehlata Hai saw a slight fall taking its score to 7,024 TVTs (7,124). Pyar Ka Dard Hai reported 6,515 TVTs (6,482) and Saathiya registered 6,127 TVTs (5,374). Reality show Junior Master Chef witnessed a drop and rated 2,671 TVTs (2,804).
Zee TV‘s reality dance show DID Super Moms witnessed a huge drop in its viewership and rated 4,653 TVTs (5,664) on Saturday and 4,490 TVTs (5,635) on a Sunday. Its fictional offering Qubool Hai scored 6,492 TVTs (6,618). Pavitra Rishta generated 5,078 TVTs (4,990). It’s long running series Sapne Suhane Ladakpan Ke scored 4,785 TVTs (4,361). The channel’s historical show Jodha Akbar seems to attract audiences by its interesting track taking its tally to 4,785 TVTs (4,361).
Colors‘ popular celebrity dance reality show Jhalak Dikhhla Jaa is on the losing side this week when it generated 5,979 TVTs (6,869) on Saturday and increased marginally reporting 5,730 TVTs (5,540) on Sunday. Long running fiction series Balika Vadhu registered 6,127 TVTs (6,294), Madhubala – Ek Ishq Ek Junoon rated 5,329 TVTs (4,646) and Uttaran scored 5,069 TVTs (4,736). The comedy show Comedy Nights with Kapil seems to enjoy good viewerhip when it generated 7,072 TVTs (6,988).
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Fourth placed, Sab‘s fiction show Taarak Mehta Ka Ooltah Chashmah continues to be the channel leader with 7,094 TVTs (7,048). Chidiya Ghar lost its audiences when it scored 2,777 TVTs (3,069). Lapataganj reported 2,093 TVTs (2,318). Other fictional shows witnessed marginal rise and fall as well.
Fifth placed, Sony’s long running crime series CID scored 4,758 TVTs (5,061) and Crime Petrol saw a healthy rise when it rated 4,783 TVTs (3,500). On the other hand, Comedy Circus ke Ajoobe Mahabali maintained its stability and reported 3,070 TVTs (3,071). The channel‘s historical show Maharana Pratap generated 2,993 TVTs (3,068). Other fiction shows either held on to their viewership or dipped marginally during the week. Sony‘s Indian Idol Junior had a good viewership on Saturday and reported 4,751 TVTs (4,064) but lost its viewership when it rated 4,348 TVTs (4,617) on Sunday.
Sixth placed, Life OK’s top series Mahadev rated 2,995 TVTs (3,020). Do Dil Ek Jaan stood at 1,721 TVTs (1,554), Savdhan India rated 2,271 TVTs (2,526), whereas Shapath generated 2,455 TVTs (3,330) and the new entrant Gustakh Dil rated 1,372 TVTs (1,238).
In the movie channel‘s genre: Zee Cinema reported 246,750 GVTs (248,031); Star Gold witnessed a fall with 194,992 GVTs (207,543) and Movies OK rated 118,643 GVTs (131,215). On the other hand, Max witnessed a rise with 223,692 GVTs (218,449).
Well, it seems the GECs are having a good roller coaster ride. Let’s see what is instore for the GECs in the coming weeks.
Brands
UltraTech Cement appoints Jayant Dua as managing director
Dua will succeed K. C. Jhanwar after his term ends in December 2026
MUMBAI: UltraTech Cement, the flagship cement arm of the Aditya Birla Group, has elevated Jayant Dua as managing director, effective 1 April, 2026.
The company’s board also approved his appointment as additional director, managing director and key managerial personnel, effective 1 January, 2027, following the completion of the current managing director K C Jhanwar’s term on 31 December, 2026, according to a regulatory filing.
Dua will serve as managing director for a four-year term from 1 January, 2027 to 31 December, 2030.
A veteran executive with more than 37 years of professional experience, Dua joined the Aditya Birla Group’s cement business in 1996 and spent nearly a decade in various functional and leadership roles.
Over the past two decades, he has held several profit-and-loss and chief executive responsibilities across multiple group businesses, including insulators, insurance, Century Cement and the chlor-alkali segment. In 2023, he was elevated to lead the group’s renewables and textiles businesses.
Within the group, Dua has received several internal honours, including the chairman’s individual award for exceptional contribution in 2002, the outstanding leader award in 2009 and the leader of leaders recognition in 2022.
He holds an engineering degree from Indian Institute of Technology Delhi, an MBA from International Management Institute and has completed the advanced management programme at Harvard Business School.








