MAM
Havas Media India wins Media Mandate of Halonix
MUMBAI: Havas Media India has won the media mandate of Halonix Technologies.
Commenting on the win, Havas Media Group, India and South Asia CEO Anita Nayyar said, “It has been a good year at Havas, we have acquired a portfolio of new and interesting businesses and plan to close the quarter on the good note we began. Halonix is a company clearly on the growth path and we are happy to take them on course.”
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“The Halonix product has tremendous scope and use, the team is dynamic and I believe we are the right people to forward their plans. We look forward to a rich relationship”, continued Havas Media India managing director Mohit Joshi.
Halonix has emerged as one of the largest manufacturer of Compact Fluorescent Lamps, LEDs and Halogen Lamps, suitable for commercial as well as residential establishments. The company has set its eyes on providing state-of-art lighting solutions for home, commercial, retail and outdoor spaces.
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Amar Wadhwa is confident that this venture with Havas Media will be fruitful as well
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Speaking on the appointment, Halonix Technologies COO Rakesh Zutshi said, “Halonix has very ambitious growth plans and in Havas Media we found the agile, creative and entrepreneurial partner that we were looking for.”
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Halonix has very ambitious growth plans and in Havas Media it has found its entrepreneurial partner believes Rakesh Zutshi
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CrystalEyes founder and executive director Amar Wadhwa, which has been given the mandate to run marketing for Halonix Technologies added, “Having worked with Havas Media on other clients, I have seen them bring great value to the table both in the area of planning and buying. Moreover, the hunger and passion that they exhibited for the business won them the mandate.”
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
