Brands
Almonds Ai launches ChannelCARE program
Mumbai: Almonds Ai, a partner engagement, loyalty, and rewards technology company, announced the launch of a comprehensive ChannelCARE (Complete Assistance and Retention Empowerment) program for brands’ retailers and channel partners. ChannelCARE aims to elevate any brand’s success with retailers through financial support, training, sustainability initiatives, and an array of business services.
Key features of the Almonds Ai ChannelCARE program include:
1 Financial assistance such as working capital loans
2 Tax guidance and financial planning assistance
3 Healthcare /wellness service and insurance
4 Business skills training and mentorship
5 Support for marketing, promotion, and recruitment
6 Sustainability education and implementation of eco-friendly practices
7 Dedicated assistance teams
ChannelCARE program will also provide tailored services based on each retailer’s specific needs across technology adoption, inventory analysis, expansion support, and more.
“At Almonds Ai, we understand the pivotal role that channel partners play in the success of businesses. With ChannelCARE, we aim to provide comprehensive support and empowerment to channel partners, equipping them with the tools and resources they need to optimize operations, boost sales, and future-proof their businesses.” Abhinav Jain & Apurv Modi, co-founders of Almonds Ai jointly said.
These services address an extensive array of retailer needs, encompassing technological advancements, localized marketing, compliance, and energy efficiency. Depending on the challenges and opportunities within the retail industry, these services prove invaluable in driving retailers toward their utmost potential.
Brands
Reliance Consumer Products partners with Fazer for premium chocolates in India
MoU signed during Finnish President’s visit to leverage RCPL’s distribution for Fazer brands.
MUMBAI: Reliance just added Finnish chocolate to its sweet spot because when the land of saunas meets the land of spices, the result is a premium bar that melts borders. Reliance Consumer Products Limited (RCPL) has signed a memorandum of understanding with Finnish food company Fazer to manufacture, market and distribute Fazer’s premium branded chocolates across India. The agreement was formalised during Finnish President Alexander Stubb’s state visit to India on 7 March 2026.
The long-term strategic partnership combines Fazer’s heritage recipes, quality standards and global chocolate expertise with RCPL’s massive distribution network reaching nearly three million retail outlets nationwide. The collaboration aims to introduce Fazer’s well-known premium products to Indian consumers while strengthening business ties between the two nations.
Reliance Consumer Products Limited director T. Krishnakumar said, “By combining Fazer’s globally trusted brands and manufacturing excellence with RCPL’s local production capabilities, robust distribution network and deep consumer insights, we are well positioned to bring world-class products to Indian consumers and elevate the overall category experience.”
Fazer president and CEO Christoph Vitzthum added, “With RCPL handling commercialisation and distribution in India, we can establish a premium position in the chocolate market and create a foundation for a broader nationwide rollout.”
Since its launch in 2022, RCPL has steadily expanded in the confectionery segment by reviving legacy Indian brands such as Ravalgaon, Toffeeman, Pan Pasand and Lotus Chocolate Company. Fazer, a major player in the Nordics, Baltics, Poland and China with exports to over 40 countries, sees India’s fast-growing chocolate market as a key opportunity.
In a country where chocolate is no longer just a treat but a growing daily indulgence, this tie-up isn’t just about bars, it’s about blending Nordic precision with Indian scale to sweeten the next chapter of the confectionery story.
