News Broadcasting
LEADER TALK with Marten Pieters & Jenson Button
MUMBAI: After a successful first season last year, CNN-IBN is back with its second season of Leader Talk, in association with Gulf Oil. The talk show features some of the world’s most well-known corporate giants and sports legends who share their ideas, thoughts, experiences and leadership mantras.
In the sixth episode of this season, Rajdeep Sardesai speaks to Jenson Button, the 2009 Formula One World Champion who drives for the Vodafone McLaren Mercedes team and Marten Pieters, the MD & CEO of Vodafone India. On the show, the two leaders share the experience of working under tremendous pressure and yet enjoying the work, and also speak about the need and importance of taking breaks to regain the energy and enthusiasm at work. While Jenson says one should never stop learning, Marten believes that one needs to be motivated and thrilled by the challenges that come our way.
Don’t miss this episode of Leader Talk – Season 2 on Saturday, March 8, 2014 at 11:30 AM followed by a repeat telecast on the same day at 10:30 PM and on Sunday, March 9, 2014 at 10:00 AM and 10.00 PM, only on CNN-IBN.
For more information log onto: www.ibnlive.com/leadertalk
Also, follow us on: www.facebook.com/leadertalk
News Broadcasting
Zee Business corners 74.2 per cent market share on Budget Day, BARC data shows
Channel extends lead as investors tune in for policy decoding and markets
MUMBAI: Zee Business tightened its grip on India’s business news audience on Union Budget Day, commanding a 74.2 per cent market share during peak coverage hours, according to data from Broadcast Audience Research Council (BARC).
The numbers, tracked between 0800 and 1000 hrs in north India among NCCS ABC males aged 22 and above, underscore the channel’s dominance as investors and traders tuned in for real-time policy decoding and market reaction. The share was calculated across two business news channels.
Industry executives say the spike mirrors an earnings-call-style verdict from viewers: speed, clarity and conviction won the day. Zee Business has retained its leadership beyond Budget Day, topping the charts on a daily, weekly and monthly basis, signalling sustained audience loyalty rather than a one-off surge.
The ratings momentum carried into Budget Samvad 2026, the channel’s flagship post-Budget discussion, broadcast live from the Bombay Stock Exchange. The session was moderated by Zee Business managing editor Anil Singhvi, and featured market veteran Ramesh Damani, among other participants.
Viewers were drawn to wall-to-wall Budget analysis, sharp market calls and plain-English interpretation of policy measures: an approach that continues to differentiate the channel in a crowded news market.
“The 74.2 per cent share reflects viewer trust in timely and credible market insight,” Singhvi said, adding that the post-Budget forum was designed to move beyond headlines and unpack the implications for investors and the broader economy.
