News Broadcasting
CNN-IBN & IBN7 launch Open Mike on 10th March
MUMBAI: With the announcement of General Elections 2014, the spotlight is now on the voters who will play an important role in the entire process. In an effort to provide a platform to them on what they think about various socio-political issues and how they want to get them addressed, CNN-IBN & IBN7 are launching a unique initiative called Open Mike on 10th March, 2014. This one-of-its-kind initiative will give the common citizens an opportunity to voice their concerns, grievances, opinions and expectations from the upcoming General Elections at a scale that has never been seen before.
Everyday a question revolving around the key political issues, opinions and policies will be put on–air as well as on the network’s various online and social media properties. ‘Open Mike’ will travel across pre-selected locations in 17 major cities across the country and capture bytes from people on the said question. Selected responses will be aired as special segments in the newswheel throughout the day on both the channels. In addition to this, a special half-hour show will also go on-air Mon-Thu at 10:30pm on CNN-IBN. Viewers would also be able to submit their videos, responses on the channel’s various web and social media interfaces.
Speaking on the launch of this initiative, Rajdeep Sardesai, Editor-in-Chief, IBN Network, said, “CNN-IBN and IBN7 have always followed a legacy of inclusive journalism. Taking this legacy forward at a very significant time in India, we have come up with the initiative ‘Open Mike’ to enable our common citizens to fully exercise their right to express their views and expectations from the government and help shape the future of our country.”
Don’t miss this special starting from Monday, March 10th only on CNN-IBN & IBN7.
News Broadcasting
Book Cricket gets a digital century on News18 amid T20 fever
Nostalgic classroom game revamped in English, Hindi plus Telugu on web and app.
MUMBAI: When the T20 World Cup fever hits fever pitch, News18 decides to flip the script straight back to the classroom. The digital news platform has revived the timeless schoolyard favourite Book Cricket as an interactive online game, perfectly timed to ride the cricket wave gripping fans across the globe. The reimagined Book Cricket ditches textbooks for smartphones, blending old-school nostalgia with modern gameplay. Once a sneaky recess pastime played by flicking book pages to score runs, the digital version now offers seamless fun for anyone craving a quick cricket fix between overs.
Available in English, Hindi and Telugu (with more languages planned across News18’s network), the game sits within the platform’s fast-growing gaming portfolio of over 20 titles, all built in-house. It joins event-driven hits like ‘Kursi Catcher’ and ‘Result Rewind’ during the 2025 Bihar Assembly Elections, plus festive specials such as ‘Durga’s Astras’ for Durga Puja and ‘Mouse Modak’ for Ganesh Chaturthi.
News18 Digital CEO Mitul Sangani said, “Gaming is a key pillar of our engagement strategy. At News18, we uniquely combine our newsroom agility with immersive gaming experiences. By blending credible content with interactive formats, we are creating meaningful engagement in an era defined by shrinking attention spans and evolving consumption habits.”
Select titles have expanded beyond News18.com to CNBC-TV18.com and Firstpost.com, reflecting the network’s push to deepen user interaction across platforms. The Book Cricket game is live now at https://www.news18.com/games/book-cricket/.
In a tournament where every boundary counts, News18’s digital Book Cricket proves the simplest games can still deliver the biggest smiles no syllabus required, just pure cricket joy one page-flip at a time.
