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Zee Kannada launches two new shows
MUMBAI: Starting today, 14 April, one whole hour of primetime slot on Zee Kannada will be replaced with two new shows. As Kannada viewers will be treated to Onde Goodina Hakigalu at 8:00 pm and Sagara Sangama at 8:30 pm.
Onde Goodina Hakigalu will replace Athi Medhura Anuraga and Sagara Sangama will replace Purshottama.
While the former is the story of a broken family with three generations where the female protagonist binds the family, the latter is a love story between two protagonists with different personalities.
Produced by Jaibhuvi Combines, Onde Goodina Hakigalu is a 260 episode series, of which 10 episodes have already been shot. The commissioned show is being shot at Malleshwaram in Bengaluru in standard definition (SD). It is the first time that the house is creating a show for the channel, and has already bagged Nisargalaya Roop Nisarg as its title sponsor.
Sagara Sangama has been produced by Ashu Bedra Ventures that has in the past created several other shows for the channel such as Radha Kalyana, Oggarane Dabbi and Baduku Jataka Bandi. This will also be a 260 episode series, the set for which has been put up at Chandra Layout in Bengaluru. Shot is SD, the title sponsor for the new series will be Santoor.
A huge marketing campaign has been undertaken by the channel to create a buzz for the new shows. Both the series are being promoted together by the channel across mediums. A print ad in newspapers such as Vijay Karnataka (all editions), Prajavani (Bengaluru edition) and Udayavani (Manipal edition) can be seen, starting today. The next two weeks will see promos of the show on Public TV with nearly 30 spots per day along with regular promotion on Zee Kannada.
That apart, 100 hoardings have been bought across the state with 50 in Bengaluru and rest spread across Mysore, Mangalore, Hassan, Davengere, Hubli, Dharwad, Hospete, Raichur, Gadag and Gulbarga, in order to reach out to the audience. Additionally 20 state buses will carry the creatives as well.
Radio spots have been bought in Bengaluru, Mangalore and Mysore with 10 spots per day promoting the two shows together. BTL activity, in the form of leaflet distribution, will also be carried out along with van announcement. The new shows will also feature on the channel’s website and facebook page.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
