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Holiday continues to rule at BO

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MUMBAI: Humshakals has been adjudged as one of the worst films of recent times. The critics came down heavily on it especially on social media.

 

However, thanks to the buzz created on social media people did go out to watch the film out of curiosity and to get a first-hand experience. This has reflected on the film’s collections.

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The film has been sold at an unbelievable price considering its face value. All said, it has collected Rs 35.2 crore for its first weekend maintaining even figures all three days despite no opposition.

 

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The film could have gained at least by a crore had the local Delhi-UP distributor not missed out on about 40 single screen cinemas; the condition of the exhibitors signing agreement for October release Bang Bang along with Humshakals was not agreeable to the exhibitors which resulted in these cinemas not screening the Humshakals.

 

Fugly has not been appreciated and has ended its first week with collections of Rs 9.25 crore.

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Chal Bhaag is so poor in its first week as to the very act of releasing the film theatrically has added to the investors’ liability.

 

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Machhli Jal Ki Rani Hai has managed to put together Rs 1.25 crore in its first week.

 

Holiday – A Soldier Is Never Off Duty makes the most of open run with no oppositions as it rakes up as much as Rs 30.8 crore in its second week to take it close to 100 crore mark. Its unusual high price needs a better third week which seems likely, again. Its two week total is Rs 97.05.

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Heropanti has managed a figure of Rs 40 lakh in its fourth week taking its four week total to Rs 52.85 crore.

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Hindi

Kridhan Infra enters film production with AI-led feature film

Infra firm debuts AI-powered film marking RSS centenary

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MUMBAI: Kridhan Infra Limited is swapping hard hats for headsets. The infrastructure company has announced its entry into film production and media technology through its subsidiary, Kridhan Mediatech Private Limited, with the nationwide theatrical release of Shatak: Sangh Ke 100 Varsh, an AI-led feature film.

With Shatak, the company is not just stepping into cinema but staking a claim in what it describes as one of the world’s early full-length AI-driven feature films. Artificial Intelligence has been embedded across the creative and production process, from script visualisation and environment creation to modelling and production design.

The film commemorates 100 years of the Rashtriya Swayamsevak Sangh, tracing defining moments, personalities and historical phases that shaped its journey. By combining archival storytelling with algorithm-powered creativity, the project attempts to blend heritage with high technology.

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For Kridhan Mediatech, this is only the opening scene. The subsidiary’s broader ambition spans AI, CGI, virtual production systems and scalable content models for both theatres and digital platforms. The move signals a strategic diversification for Kridhan Infra, traditionally rooted in engineering and construction.

The timing aligns with India’s growing push to become a global AI powerhouse. At the 2026 AI Impact Summit, prime minister Narendra Modi urged innovators to design in India and deliver to the world. Kridhan Mediatech’s initiative positions itself squarely within that narrative, aiming to export technology-enabled storytelling beyond domestic audiences.

India’s media and entertainment industry, valued at over Rs 2.5 lakh crore, alongside a rapidly expanding AI economy projected to cross Rs 1.4 lakh crore in the coming years, offers fertile ground at the intersection of cinema and code.

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“With Shatak, we proudly present one of the world’s first AI-led full-length feature films while marking our strategic entry into film production and media technology through our subsidiary,” the company said in a statement. “Our vision is to combine India’s rich narrative heritage with forward-looking innovation. This is just the beginning of building globally competitive, technology-enabled cinematic experiences.”

From infrastructure to imagination, Kridhan’s latest venture suggests that in today’s India, even storytelling can be engineered.

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