MAM
Lifesize anoints Gagan Verma as regional director
NEW DELHI: Gagan Verma has been appointed as regional director for India and SAARC region for Lifesize, a division of Logitech and supplier in the field of HD video communication.
Heading Lifesize operations for the region, Verma will be closely working with, Lifesize international VP Andreas Wienold.
Wienold said, “We are pleased to make this announcement welcoming Gagan on board Lifesize. India is a critical market, one that’s poised to see rapid growth with increasing technology adoption amongst consumers and enterprises. We are confident Gagan will provide the strategic leadership direction for the company in India and SAARC region.”
Verma comes on board with over 15 years of industry experience and has in the past held leadership positions in leading telecom peripheral companies in India including TANDBERG (acquired by Cisco), Cisco, Codian, Avaya Global Connect and GTL. His new role will require him to drive business growth, extend partnerships, increase channel expansion and accelerate the company’s foothold across India and SAARC region.
“From inception, Lifesize has had a vision to change the way people communicate and do business. Through persistent innovation Lifesize fulfills that dream every day. My goal is to make visual communication a part of everyday business collaboration. I’m looking forward to continuously driving growth and innovation within both the company and the video communications industry, bringing quality visual communication to anyone, anywhere,” said Verma.
Prior to joining Lifesize, Verma was associated with Polycom India for more than three years leading the government and public sector business and was also heading its enterprise business for the northern region.
MAM
Boldfit extends partnership with Royal Challengers Bengaluru
New “Champions #TrainBold” campaign offers fans chance to win player-used gear.
MUMBAI: Boldfit just raised the bar with RCB because when your training gear comes straight from the champions’ gym, even your home workout starts feeling like a title chase. Boldfit, India’s leading sports and fitness brand, has announced the next chapter of its partnership with Royal Challengers Bengaluru (RCB) for the 2026 IPL season through the campaign “Champions #TrainBold”. Now in its third year backing the franchise, Boldfit is moving beyond sponsorship to co-creation, designing performance products based on the team’s real training needs and intensity.
At the centre of the campaign is a limited-edition RCB x Boldfit merchandise collection featuring towels, lifting belts, grips, sports equipment, hydration bottles and shakers all built for those who train with intent. Every purchase gives fans a chance to win authentic, player-used training equipment from the RCB team gym, including lifting belts, yoga mats, skipping ropes, resistance bands, gym balls and more, each accompanied by an authenticated RCB metal placard.
Boldfit founder Pallav Bihani said, “RCB fans have always been known for their bold energy. But boldness doesn’t stop in the stands, it’s built every day in training. This year, our partnership evolves from support to co-creation, building products with the team, for everyone who chooses to train bolder.”
The campaign celebrates last season’s momentum while pushing fans to embrace the same disciplined, high-performance mindset that defines the RCB squad.
In the high-stakes world of the IPL, where every boundary and every wicket matters, Boldfit isn’t just sponsoring a team, it’s giving fans a piece of the grind, proving that champions aren’t made only on match day; they’re forged in the gym, one bold rep at a time.
