MAM
What if, asks Kyoorius Designyatra
MUMBAI: All great things are achieved by making that extra effort. Kyoorius Designyatra, in its ninth year, will explore what it takes to create something new and unprecedented.
The annual conferences on creativity, themed ‘What if?’ will bring together speakers from around the world who redefine conventions and use radical approaches that push people to think beyond clichés. Where others see risks and obstacles, they see opportunities.
Kyoorius founder and CEO Rajesh Kejriwal said, “If you are looking to discuss the latest trends in digital, design and brand strategy or simply expose yourself to the most radical thinkers today, Designyatra is the platform to do just that. Here the barriers between young and old, senior and junior are dissolved, and interaction between designers, marketers, brands as well as young professionals and students, is welcomed and encouraged.”
The event will be held from 11 to 13 September and will be attended by 1300 delegates over three days at the Grand Hyatt in Goa. Kyoorius Designyatra brings radical and divergent ideas into focus through formats ranging from talks and workshops, breakout sessions to portfolio reviews, allowing the audience multiple levels of interaction.
Speakers will curate talks keeping in mind the Indian context.
IAA Kyoorius Digiyatra will look at the latest in digital – discovering new ways to realise its potential as a marketing and communication tool for India’s mobile audiences. An entire day will be dedicated to deconstructing the newest technological innovations, decoding online marketing, exploring content strategy for consumer engagement and ways to humanise digital.
Kyoorius Designyatra will engage in stimulating discussions, creative collaborations and interactions. Designyatra offers the opportunity to expand professional networks, meet the most innovative entrepreneurs and mingle with industry professionals.
Brands
Zscaler, Airtel launch India AI Cyber Research Centre
New hub to boost cyber resilience and trusted AI use
NEW DELHI: As India’s digital engine roars ahead, so do the risks riding shotgun. In response, Zscaler, Inc. and Bharti Airtel have joined hands to launch the AI and Cyber Threat Research Center – India, a national initiative aimed at strengthening the country’s cyber defences and accelerating responsible AI adoption.
The centre is designed as a multi stakeholder platform that brings together industry, government and academia. Its mission is clear: protect critical sectors such as telecom, banking and energy, shield everyday digital users, and future proof India’s fast expanding online ecosystem.
India has long been a major innovation hub for Zscaler, with a substantial portion of its cyber research talent based here. With this new centre, that footprint evolves into a national collaboration engine. The idea is simple but ambitious, build in India, for India, and help power the country’s journey towards a secure and digitally self reliant future.
The timing is telling. India is building digital systems at population scale, not just enterprise scale. That scale has widened the attack surface dramatically. At the same time, cyber criminals and nation state actors are deploying AI to scan, probe and exploit vulnerabilities in minutes.
Zscaler’s research arm, ThreatLabz India, reports millions of infiltration attempts every month. These include espionage campaigns linked to regional geopolitical tensions, 1.2 million intrusion attempts from 20,000 sources targeting 58 Indian digital entities, and a rise in zero day exploit attempts across multiple industries.
In such an environment, perimeter based security models are struggling to keep pace. The new centre aims to push a shift towards secure by design systems and Zero Trust architecture.
Its strategy rests on four pillars: protect through real time intelligence, remediate by working directly with government agencies, facilitate adoption of AI driven security and Zero Trust frameworks, and build a stronger cybersecurity talent pipeline through specialised certifications.
As founding members, Zscaler and Airtel will combine global threat intelligence with local network visibility. Zscaler will deploy a dedicated India focused research team and draw insights from its Zero Trust Exchange platform, which processes over 500 billion daily transactions worldwide. Airtel, meanwhile, will contribute deep visibility into IoT and mobile traffic, helping detect suspicious activity faster and coordinate response across the ecosystem.
Bharti Airtel executive vice chairman Gopal Vittal, said the partnership extends Airtel’s commitment to safeguarding customers and the nation’s digital fabric. He added that the collaboration would address challenges unique to the Indian market and encourage secure and confident digital engagement.
Zscaler chief executive, chairman and founder Jay Chaudhry, said India’s digital ambition cannot be secured with legacy firewalls and VPNs. He noted that a modern Zero Trust architecture is essential for a hyper connected world and that the new centre would harness the scale of Zscaler’s global security cloud while empowering a new generation of Indian cyber defenders.
Additional members from critical public and private sectors are expected to join the initiative in the coming months, expanding its scope and deepening collaboration.
In a world where threats travel at machine speed, India’s answer is to think faster, collaborate wider and build smarter.
