Awards
Big Life OK Now Awards 3 celebrates the flavor of Independence
MUMBAI: The third edition of the Big Life OK Awards is back with a bang after the success of the last two editions. The show that will air on Independence day, celebrated patriotism and saluted the freedom fighters with spectacular performances by some of the biggest names in the television and bollywood industry.
While bollywood and television stars like Kareena Kapoor, Sushant Singh Rajput, Shraddha Kapoor enthralled the audience with high energy performances, the anchors for the evening Sunil Grover and Varun Sharma, kept everyone in splits with their gags and comic timing.
Speaking on the occasion, Reliance Broadcast Network CEO Tarun Katial said, “After an excellent take off, we are excited to present the third edition of the Big Life OK Now Awards. It continues to remain our endeavour to offer our listeners the choicest entertainment across music and the entertainment industry”.
The evening was filled with power packed performances dedicated to the spirit of patriotism and independence. As the leading bollywood heartthrob Kareena Kapoor set the stage on fire with her splendid performance, Sushant Singh Rajput paid tribute to the freedom fighters through his act instigating the feeling of patriotism in each and every person present in the event. While the central theme of Sushant’s act was independence, the gorgeous Esha Gupta and the bubbly Shradhha Kapoor highlighted various moods of women and issues faced by them respectively. The aerial act by Prateek and Sneha meaningfully depicted the colors of tri-color.
Other celebrities present on the show were Surveen Chawla, Esha Gupta, Vani Kapoor, Jai Kalra, Kiara Advani, Daisy Shah, Mohit Marwah, Rhea Chakraborty, Shraddha Arya, Shaan along with Producer-Director Vipul Shah, RJ Madhurima and Talat Aziz.
Awards
Ajay Kakar to chair jury for ad:tech Honours Awards 2026
Industry leaders join jury as nominations surge for marketing tech awards
NEW DELHI: The ad:tech Honours Awards 2026 are gearing up for a bigger second edition, with Ajay Kakar, head of corporate branding at Adani Group, set to chair the jury for India’s technology-focused marketing awards.
Organised in partnership with the International Advertising Association India Chapter, the awards celebrate the growing influence of technology in shaping modern advertising and marketing outcomes. This year’s edition has drawn a strong response from across the industry, signalling rising momentum around innovation in marketing technology.
The organisers say the nominations reflect a wide range of ideas and approaches, highlighting how brands and agencies are increasingly leaning on platforms, tools and data to sharpen their campaigns and connect with audiences more effectively.
Leading the evaluation process, Kakar will head a jury made up of senior leaders from across brands, agencies and technology platforms.
The jury panel includes Amaresh Godbole, CEO, digital technology business at Publicis Groupe; Bishwajeet S, head of marketing and PR at Volkswagen India; Carol Goyal, executive director at Rediffusion and CEO of Aesthetic Intelligence Lab; Kushal Sanghvi, director at Komerz; Lara Balsara, executive director at Madison World; Rana Barua, group CEO India, sea and North Asia; Deepak Oram, senior vice president growth marketing and martech; and Priyanka Khaneja Gandhi, head of marketing and creative solutions at Amazon Ads India.
The ad:tech Honours Awards aim to recognise not just creative campaigns but the smart use of technology that delivers measurable impact and business results. Categories this year reflect the rapidly evolving digital landscape, covering areas such as artificial intelligence, data-driven marketing, content ecosystems, automation, martech and adtech integration, and commerce-led marketing.
The winners will be announced on 17 March 2026 at the Yashobhoomi Convention Centre in New Delhi during ad:tech New Delhi 2026. The event is expected to bring together leaders from brands, agencies, platforms, creators and technology partners for an evening celebrating the ideas and innovations shaping the future of marketing.iconductor industries.
