Brands
AIWA India unveils new sound bar range
Mumbai: The newest sound bar range from audio technology pioneer AIWA India is here to improve the quality of your home theater experience. The new soundbars offer unparalleled audio performance and versatility to satisfy a broad range of customer needs. They are available in three different SKUs: KANDO, KABUKI, SATORI.
Let’s dive into the features of each model:
KANDO (AW-SSB120): This soundbar brings listeners to a world of immersive music that incites powerful emotions. It is named after the Japanese word meaning deep emotional connection and appreciation.
The 120W output power and 2.1 channel design of the KANDO soundbar allow it to be used with a wide range of devices, including TVs, DVD players, PCs, laptops, tablets, and mobile phones.
Users may effortlessly connect their preferred audio sources for a flawless listening experience with USB, Bluetooth, AUX, and HDMI interfaces.
KABUKI (AW-SSB180): The immersive audio experience of the AW-SSB180 KABUKI sound bar transports listeners to a different universe, reminiscent of the fascinating setting of Kabuki performances.
This soundbar is compatible with many devices, such as TVs, DVD players, PCs, laptops, tablets, smartphones, and MP3 players. It has a 2.1 channel setup with a strong 180W output.
With its USB, SD, Bluetooth, AUX, OPTICAL, and HDMI(ARC) connections, the KABUKI guarantees flexible music playback and smooth connectivity.
SATORI (AW-SSB240): Named after the Japanese word representing a state of pure awareness, the AW-SSB240 SATORI sound bar eliminates sonic distractions to deliver exceptional audio fidelity that immerses listeners in every detail of their favorite music, movies, and games.
Boasting a powerful output of 240W and a 2.1 channel configuration, the SATORI sound bar offers compatibility with TV, DVD, PC, laptop, tablet, mobile, and MP3 players.
With USB, SD, bluetooth, aux, optical, and HDMI(ARC) inputs, users can enjoy versatile connectivity options for an enhanced audio experience.
“At AIWA, we are constantly working to create and redefine entertainment solutions for our valued customers. With the launch of our latest AIWA Sound Bars, we are expanding our product line to provide exceptional audio experiences. These sound bars show our unwavering commitment to perfection by combining exceptional sound quality, intelligent features, and seamless connectivity. We’re excited to bring this new dimension of entertainment to our customers.” AIWA India MD Ajay Mehta.
Brands
Myntra revives ‘Fashion ki Adalat’ to put social judgments on trial for International Women’s Day
Courtroom satire stars Lisa Ray and Archana Puran Singh
NATIONAL: Ahead of International Women’s Day, fashion e-commerce platform Myntra has revived its social campaign Fashion ki Adalat, expanding the idea of societal judgment beyond clothing choices.
The latest instalment of the campaign features actor and model Lisa Ray in a satirical courtroom drama that puts everyday scrutiny of women’s choices on trial. Veteran actor Archana Puran Singh reprises her role as the presiding judge, delivering the verdict in a humorous yet pointed narrative.
Set inside a stylised courtroom, the campaign frames the case as “Society vs Her Choices,” turning familiar criticisms into formal accusations. Through humour and satire, the film examines how women’s decisions, ranging from fashion and career to marriage and identity, are frequently judged across different stages of life.
The narrative traces three phases of Lisa Ray’s life. At 18, her independence is framed as defiance. Later, after marriage, her decision not to change her surname is questioned. In midlife, her ambition and bold self-expression are again scrutinised. Each moment is met with sharp retorts that challenge social expectations and reinforce the campaign’s central message: personal expression should not be subject to public approval.
With Fashion ki Adalat 2.0, Myntra is attempting to broaden last year’s conversation from defending individual fashion choices to questioning the impulse to judge them altogether.
“Self-expression is often met with unsolicited scrutiny,” said Myntra head of social media marketing and creator ecosystem Monalisa Panda. “Through this campaign we wanted to spotlight that reality and celebrate individuality across life stages.”
Created and produced by Ideaz Farm, the film was directed by Yash Danak, with creative direction by Katya Mohan and Rishi P Ekta Taak and Prasanna Shetty served as producers, while P Kalyani Sunil handled cinematography.
The campaign forms part of Myntra’s wider push to position fashion and beauty as tools of personal identity and self-expression for younger consumers across India.
