Movie Channels
Big B fans are in for a bonanza treat on the occasion of his birthday
Mumbai, 6th October, 2014: Commemorating the star’s 72nd birthday, SONY MAX & MAX2, India’s leading movie channels present Amitabh Bachchan fans with a movie extravaganza starting from 5th October to 11th October. MAX will premiere the supernatural comedy blockbuster, ‘Bhoothnath Returns,’ on Thursday 11th October at 8pm and MAX2 will run the a special film festival ‘Ab Tak Bachchan’ from 5th -11th October during the evening prime time.
The MAX premier of ‘Bhoothnath Returns’, a sequel to the 2008 film, tells the fascinating tale of a ghost (Bhoothnath – Amitabh Bachchan) who returns to earth in his quest to scare children. Upon befriending Akhrot, a street smart boy, they form a formidable team set out to help people which sees the ghost contest elections. The film stars Amitabh Bachchan, Parth Bhalerao (Child actor) and Boman Irani in lead roles.
The evergreen actor, who has enthralled audiences with unforgettable roles in his 45 year old career, will also be seen on television screens through carefully handpicked films showcasing him in unforgettable roles. The ‘Ab Tak Bachchan’ movie festival on MAX2 will showcase the movie icon at his versatile best portraying roles ranging from a bumbling simpleton in Yaraana to the shrewd Natwar in Mr Natwarlal, to a hardened criminal in Kaalia.
Commenting on the Big B movie bonanza, Neeraj Vyas, EVP & Business Head, MAX & MAX2 stated, “Indians across all age groups and segments of society, admire and love Bachchanji. He is an iconic movie star who has left an indelible mark on the Indian movie industry. We couldn’t have thought of honoring a more fitting actor through our movie channels which aim to provide enriching and memorable movie experience for our viewers.”
Tune-in to catch Big B in action on MAX & MAX2 from 5th -11th October during the prime time movie slots
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
