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Cerebras selects Qualcomm to deliver unprecedented performance in AI inference

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Mumbai: Cerebras Systems, a pioneer in accelerating generative artificial intelligence (AI), has announced the company’s plans to deliver groundbreaking performance and value for production artificial intelligence (AI). By using Cerebras’ industry-leading CS-3 AI accelerators for training with the AI 100 Ultra, a product of Qualcomm Technologies, Inc., for inference, production grade deployments can realize up to a 10x price-performance improvement.

“These joint efforts are aimed at ushering in a new era of high-performance low-cost inference and the timing couldn’t be better. Our customers are focused on training the highest quality state-of-the-art models that won’t break the bank at time of inference,” said Andrew Feldman, CEO and co-founder of Cerebras. “Utilizing the AI 100 Ultra from Qualcomm Technologies, we can radically reduce the cost of inference – without sacrificing model quality — leading to the most efficient deployments available today.”

Leveraging the latest cutting-edge ML techniques and world-class AI expertise, Cerebras will work with Qualcomm Technologies’ AI 100 Ultra to speed up AI inference. Some of the advanced techniques to be used are as follows:

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●    Unstructured Sparsity: Cerebras and Qualcomm Technologies solutions can perform training and inference using unstructured, dynamic sparsity – a hardware accelerated AI technique that dramatically improves performance efficiency. For example, a Llama 13B model trained on Cerebras hardware with 85% sparsity trains 3-4x faster and using AI 100 Ultra inference generates tokens with a 2-3x higher throughput.

●    Speculative Decoding: this advanced AI technique marries the high throughput of a small LLM with the accuracy of a large LLM. The Cerebras Software Platform can automatically train and generate both models, which are seamlessly ingested via the Qualcomm® AI Stack, a product of Qualcomm Technologies. The resulting model can output tokens at up to 2x the throughput with uncompromised accuracy.

●    Efficient MX6 inference: The AI 100 Ultra supports MX6, an industry standard micro-exponent format that performs high accuracy inference using half the memory footprint and twice the throughput of FP16.

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●    NAS service from Cerebras: Using Network Architecture Search for targeted use cases the Cerebras platform can deliver models that are optimized for the Qualcomm AI architecture leading to up to 2x higher inference performance.

A combination of these and other advanced techniques are designed to allow the Cerebras and Qualcomm Technologies solutions to deliver an order of magnitude performance improvement while enabling it at model release, resulting in inference-ready models that can be deployed on Qualcomm cloud instances anywhere.

“The combination of Cerebras’ AI training solution with the AI 100 Ultra helps deliver industry leading perf/TCO$ for AI Inference, as well as optimized and deployment-ready AI models to customers helping reduce time to deployment and time to RoI,” said Qualcomm Technologies, Inc VP – Cloud Computing Rashid Attar.

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By training on Cerebras, customers can now unlock massive performance and cost advantages with inference-aware training. Models trained on Cerebras are optimized to run inference on the AI 100 Ultra leading to friction-free deployments.  

“AI has become a key part of pharmaceutical research and development, and the cost of operating models is a critical consideration in the research budget,” said GlaxoSmithKline head & senior VP Kim Branson. “Techniques like sparsity and speculative decoding that make inference faster while lowering operating costs are critical: this allows everyone to integrate and experiment with AI.”

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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform

Platform says majority of new members now identify as single

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INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.

The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.

The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.

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“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.

The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.

Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.

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The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.

Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.

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