Brands
Godrej Tyson Foods presents a diverse showcase of Yummiez and Real Good Chicken at AAHAR 2024
Mumbai: Godrej Tyson Foods Ltd (GTFL), a joint venture of Godrej Agrovet Limited and Tyson Foods, U.S.A, commanded a prominent presence at the 38th edition of AAHAR – The International Food and Hospitality Fair in New Delhi. GTFL’s showcase centered around its extensive product portfolio, anchored by the consumer favourite brands, ‘Real Good Chicken’ and ‘Godrej Yummiez,’ reiterating the company’s standing as a key player in the Hospitality, Restaurant, and Catering (HoReCa) segment.
A leader in the frozen food category, GTFL offers a sizable range of over 50 frozen vegetarian and non-vegetarian ready-to-cook products under the ‘Godrej Yummiez’ brand. Noteworthy additions to the exhibit included the easy-to-cook Crispy Fried Chicken, Crispy Chicken Bites, nutritious Millets Patty, and the delectable Crispy Potato Starz along with range of Real Good Chicken processed poultry products. These offerings epitomize GTFL’s efforts in launching products as per evolving consumer preferences.
The showcase underscored GTFL’s operational prowess, particularly in the Quick Service Restaurants (QSR) and Business-to-Business (B2B) segments. Leveraging Godrej’s robust supply chain expertise and Tyson’s capabilities in vertically integrated poultry processing, the collaboration strategically addresses the escalating demand for quality poultry in India. GTFL’s focus remains steadfast on serving the diverse needs of QSRs, hotels, restaurants, and cafes.
GTFL, as a responsible corporate entity, provides high-quality, safe, and cost-effective frozen food products through its esteemed brands ‘Real Good Chicken’ and ‘Yummiez’. The company’s unwavering dedication to delivering world-class standards tailored to local tastes underscores its pivotal role in supporting India’s burgeoning food industry, quick-service restaurants, and modern retailers.
Speaking on participating at AAHAR 2024, Godrej Tyson Foods Ltd CEO Abhay Parnerkar said, “The 38th edition of AAHAR provided us with a platform to showcase our extensive portfolio and the innovation we have achieved in the ready-to-cook category. With our prominent brands, Real Good Chicken and Yummiez, we have unwaveringly stayed true to our commitment to delivering quality food products to the B2B and B2C sectors. As we look to expand our retail & HoReCa footprint in FY25, AAHAR 2024 will provide us with an opportunity to have effective conversations with domestic & global customers.”
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
