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MSG: The Messenger of God trailer creates history, songs click

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New Delhi: Even as the producer and main protagonist has got into fresh controversy over an old case, the trailer of the film ‘MSG: The Messenger of God’ is quickly gaining popularity amongst the viewers. Within a matter of days it has climbed up in the upper quarters of total number of views.

 

The film delivers a strong message, which is believed to attribute to the fame of the trailer. The main attraction of the film is the much celebrated Saint Gurmeet Ram Rahim Singh Ji Insan, who plays himself in the film.

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According to a spokesperson, the crusader of any wrong-doing focuses on “spreading the messages of humanity love for fellow humans, patriotism and Almighty’s message of peace and harmony” in the film. “This is something which has connected the film with the audience,” he adds.

 

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It is not only the theme of the film, or the talked about acting of the celebrated protagonist, but also the music which has been trending worldwide.

 

The music became an instant hit within hours of its release online through the trailers and promos. Three songs are receiving the most views in YouTube. The songs have a unifying effect as it hums about patriotism.

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The anti-drug and anti-corruption themes with the exploration of spirituality are something worth looking forward to because of the way it has been depicted. Coming back to the music, the previous album by Saint Gurmeet Ram Rahim Singh Ji Insan  had created history with 10 million unit sales. This had shot him to distinction, making Guruji the highest selling solo artist in the Indian music industry.

 

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Songs include Jeeyenge Marenge Mar Mitenge Desh Ke Liye, which instantly created a buzz, as the entire score of the film is done by him. The song is dedicated to ignite the passion to serve the nation, something the recent releases have been missing. The spokes-person adds, “The song has been picturised against the backdrop of the memorials of India’s freedom fighters. Not only does the track pay tribute to all those who sacrificed their lives for Indian independence, but also inspires patriotism.”

 

The movie has been produced by Hakikat Entertainment, co-directed by Saint Gurmeet Ram Rahim Sing Ji Insan & Jeetu Arora Insan and music directed by Saint Gurmeet Ram Rahim Sing Ji Insan. The film ‘MSG – The Messenger of God’ is set to release on 16 January.

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Hindi

Remembering Gyan Sahay, the lens behind film, television and advertising

From a puppet rabbit selling poppadums to Hindi cinema, he framed it all.

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MUMBAI: There are careers, and then there are canvases. Gyan Sahay, the veteran cinematographer, director, and producer who passed away on 10 March 2026 in Mumbai, had one of the latter. Over several decades in the Indian film and television industry, he turned lenses, lights, and the occasional puppet rabbit into something approaching art.

A graduate of the Film and Television Institute of India (FTII) in Pune, Sahay built his reputation as a director of photography across a career that stretched from the early 1970s all the way to the digital age. He was the kind of craftsman who understood that a well-composed shot is not merely a technical achievement but a quiet act of storytelling.

For most Indians of a certain age, however, Sahay will forever be the man behind the rabbit. His direction of the iconic long-running television commercial for Lijjat Papad, featuring its now-legendary puppet bunny, gave the country one of its most cheerfully persistent advertising images. It was the sort of work that sneaks into the national subconscious and takes up permanent residence.

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His big-screen credits as cinematographer include Anokhi Pehchan (1972), Pagli (1974), Pas de Deux (1981), and Hum Farishte Nahin (1988). In 1999, he stepped behind a different kind of camera altogether, making his directorial debut with Sar Ankhon Par, a drama that featured Vikas Bhalla and Shruti Ulfat, with a cameo by Shah Rukh Khan for good measure.

On television, Sahay was particularly prized for his command of multi-camera production setups, a skill that made him a go-to technician for large-scale shows and reality programmes. In an industry that has never been especially patient with complexity, he was the calm hand on the rig.

In later life, Sahay turned teacher. He participated regularly in masterclasses and Digi-Talks, often hosted by organisations such as Bharatiya Chitra Sadhna, sharing hard-won wisdom on cinematography, the comedy of timing in a shot, and the sweeping changes brought by the shift from celluloid to digital. He was also said to have been involved in a project concerning a biographical film on Infosys co-founder N.R. Narayana Murthy.

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Tributes from the film industry poured in following the news of his passing, with colleagues remembering him as a senior cameraman who served as a rare bridge between two entirely different eras of Indian cinema. That is, perhaps, the finest thing one can say of any craftsman: he kept up, and he brought others along with him.

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