Brands
Qwikcilver unveils new logo identity
MUMBAI: Gift card technology and services company QwikCilver Solutions has unveiled its new logo. The company has partnered with more than 100 retailers and e-tailers to herald a new gifting way in India.
Having powered most of India’s top brands, driving over 10,000 premium point-of-sale locations across 250 cities and towns, the company has unveiled a new brand identity.
QwikCilver Solutions co-founder and CMO TP Pratap said, “To reinforce our strong association to drive innovations in the Gift Card stored value segment, we have embarked on a rebranding of our QwikCilver brand. This is a reaffirmation of our commitment to the Indian retail gifting segment. We are delighted to launch our new QwikCilver Logo identity at the flagship Retail Leadership Summit (RLS) in the presence of many of our trusted brand & retail partners.”
One of the fastest growing segments in the Indian consumption segment, gift cards are poised to become a $1 billion industry by 2017-18. “People are very comfortable in buying gift cards and hence, we had to change the logo to be symbolic to this change. In the new logo, Q is an energy button, which emphasizes on the fact that we are the energy source in the sector,” added Pratap.
The new identity, though ideated in-house, was created by People Advertising. “It is a boutique agency as we are a startup, we are always helping others,” said Pratap.
Brands
OpenAI hires Nitin Bawankule as head of enterprise sales, India
Former AWS, Google and Disney+ Hotstar leader to drive AI adoption at scale
MUMBAI: OpenAI has appointed Nitin Bawankule as head of enterprise sales for India, strengthening its leadership bench as it deepens its push into one of the world’s fastest-growing AI markets.
Bawankule, who will join in mid-May, brings more than two decades of experience across cloud, media, and digital ecosystems. Most recently, he served at Amazon Web Services, where he led multiple high-growth verticals and helped accelerate enterprise adoption of cloud and AI solutions in India.
Announcing the move, OpenAI head of enterprise sales, India Nitin Bawankule said he is looking forward to helping organisations transition from “isolated AI pilots to company-wide transformation” and embedding AI into everyday workflows to unlock productivity and better decision-making.
Before AWS, Bawankule held senior leadership roles at The Walt Disney Company, where he led ad sales for Disney+ Hotstar and television networks, driving revenue growth across major sporting and entertainment properties. He also spent over eight years at Google, including a stint as country director for Google Cloud in India.
His appointment comes at a time when Indian enterprises are rapidly scaling AI adoption, moving beyond experimentation to integrating AI into core business functions. OpenAI’s decision to bring in a seasoned enterprise leader signals its intent to capture this opportunity and build deeper partnerships across industries.
With a strong track record in navigating major technology shifts, Bawankule is expected to play a key role in translating AI’s promise into practical, business-ready solutions for Indian companies.
As the race to operationalise AI gathers pace, OpenAI’s latest hire suggests it is gearing up not just to participate, but to lead from the front in India’s enterprise AI story.
