MAM
West Bengal govt initiates cleanliness campaign in Kolkata
KOLKATA: As part of the ‘Porishkar Kolkata’ campaign, an extension of the Clean City-Green City initiative of the West Bengal government, more than 50 colourful bins and vats were distributed among hawkers at the Camac Street section in Kolkata.
Students, businessmen and citizens initiated a unique cleaning drive by educating street vendors and hawkers about keeping the city spic-and-span and distributed garbage bins to help them out. Not only this, school children carried placards to involve the people and generate awareness.
“Though there is a lot of buzz on cleanliness and hygiene, there is a lack of awareness on an individual basis, especially among communities such as the hawkers. We are educating them on the basics and making sure they also ensure their customers keep the surrounding area clean,” said Rotary Club of Calcutta Midtown president Bhupesh Kapoor.
Organised in collaboration with Indian steel producing giant Steel Authority of India Limited (SAIL) and the active support of the Kolkata Municipal Corporation (KMC), the Rotary Club of Calcutta Midtown aims to roll out more such programmes in phases, targeting various zones and communities.
Street vendors were also taught proper ways to dispose waste. As part of Swach Bharat initiative many state governments and other organizations have decided to embark on the cleanliness awareness drive after the campaign was announced by the BJP-led government last year.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
