MAM
Razorfish’s Jonny Stark confirmed as speaker for Goafest 2015
MUMBAI: Razorfish senior vice president, Asia Pacific – head of brand and real time marketing Jonny Stark will be a speaker at Goafest 2015. Stark, will speak at the fest on 10 April, 2015 on how creativity in real time is important with the changing face of digital.
An experienced speaker and commentator, Stark has contributed articles to various industry publications including PR Week (UK) and AdNews (Australia), as well as has appeared on panels, like AVCAL, delivering keynotes, most recently at the Informa Social Media Conference and running workshop sessions, such as on driving true engagement at this year’s Adobe Symposium.
Razorfish India CEO Charulata Ravi Kumar said, “It gives us great pleasure that Razorfish is represented at Goafest 2015 by Jonny Stark. With his experience and passion for technology and driving relevant, innovative and highly contextual social connect with consumers, it would be an experience you wouldn’t want to miss. Having worked closely with & knowing Jonny, I am personally looking forward to his session, which I am sure will give rise to stimulating conversations.”
Stark has been trained as a journalist and has worked for music titles and lifestyle magazines before moving into public relations. As his digital knowledge expanded, he left the world of PR and joined Razorfish London, in the planning department as a planning lead, specialising in social and content. After over a decade in digital, he has run accounts at a global, EMEA, APAC, UK and Australia level and developed strategies for household brands like Samsung, eBay, Emirates and McDonald’s, thus having a broad range of experience in a variety of markets.
Stark said, “India is going through very exciting times. I am excited to be part of the India transformation story along with Razorfish India, and looking forward to interacting with some of the best minds in the country at Goafest.”
AD Agencies
WPP and Ogilvy top the global charts as India joins the creative elite: Warc rankings
A record five-year streak for Ogilvy while India secures a top five global spot
MUMBAI: The global advertising world has a familiar king, but a new powerhouse is gatecrashing the palace. In the latest Warc Creative 100 rankings, the industry’s definitive audit of excellence, WPP has once again been crowned the top holding company. Not to be outdone, its crown jewel, Ogilvy, has secured the top network spot for a staggering fifth consecutive year.
It is a “five-peat” that proves Ogilvy’s creative engine is not just running but purring. While many networks rely on one or two superstar offices to carry the load, Ogilvy’s dominance is a team effort across the globe. Hot on their heels is sister agency VML, which took the silver medal for networks, ensuring a WPP clean sweep at the very top of the podium.
The biggest noise, however, is coming from the East. India has officially vaulted into the top five most creative nations on Earth. Once viewed primarily as a back-office for production, the country is now a front-row leader in imagination. Driven by the brilliance of agencies like Ogilvy Mumbai and Leo Burnett India, the nation is proving that its work does more than just look good on a trophy shelf. In a market where every rupee must work twice as hard, Indian campaigns are blending high-concept artistry with ruthless commercial effectiveness.
The individual accolades saw Heineken toast to success as the top brand, finally knocking Apple off its perch. Unilever remains the world’s most awarded advertiser, proving that big business can still have a big heart through its work for Dove and Vaseline.
The title of the world’s most creative campaign went to Publicis Conseil Paris for their AXA “Three Words” initiative. By subtly adding “and domestic violence” to insurance policies to provide immediate relocation cover, the agency proved that the best advertising doesn’t just sell a service, it provides one.
The 2026 rankings also signal a shift in the industry’s DNA. The era of boring business-to-business marketing is dead, with B2B campaigns cracking the top ten for the first time. Meanwhile, artificial intelligence has moved past the gimmick stage. The winners this year used tech not for the sake of a trend, but to drive genuine human emotion.
Whether it is Paris providing a safety net for the vulnerable or India redefining the global creative order, the message from this year’s Warc rankings is clear. The best work in the world is no longer just about catching the eye, it is about changing the world.
