MAM
JWT names Carlton D’Silva as Hungama Digital Services CEO
MUMBAI: J. Walter Thompson South Asia (JWT) has named Carlton D’Silva as Hungama Digital Services (HDS) chief executive officer (CEO) effective immediately. D’Silva will be reporting into JWT South Asia CEO Tarun Rai, while continuing to lead HDS’ creative leadership as its chief creative officer.
In his new role, D’Silva will be responsible for leading the growth at HDS and further enhancing its creative output. He will partner Rai to seamlessly integrate and deliver on JWT South Asia’s creative vision to offer the best value proposition to its clients. He will have complete oversight of all six offices of HDS, including Hungama Promo Marketing.
Rai said, “Carlton is a dynamic, creative leader with strategic capabilities, which makes him an ideal choice to head HDS. He is young, ambitious and has the drive to take HDS to the next level.”
“We are delighted to elevate Carlton as the CEO of HDS. Apart from being one of the most experienced digital advertising professionals in India, Carlton has demonstrated tremendous leadership qualities in leading a team of top performers who have won accolades for their clients and given them innovative and sustainable solutions with impactful and engaging consumer interactions. In his new role, Carlton will prepare our clients from leveraging creative digital activations and transform their communities to transactions. I wish him all the very best, always,” said HDS director on-board Neeraj Roy.
D’Silva added, “Hungama Digital Services has evolved over the years and I have been privileged to be a part of this journey. We are at a sweet spot when it comes to Digital Marketing. HDS has proved that we have always stayed ahead of the curve when it comes to new ways of communication and I do believe we will keep surprising everyone through innovations and ideas. I hope to make good on the learnings over the years, take HDS to greater heights and set the benchmark in digital communication through technology and collaboration.”
D’Silva joined HDS in its early days in 1999 and was instrumental in creating the brand it is today. With an agile and dynamic team of visualizers, designers, and copy writers, he has been responsible for creating award winning ideas for brands across digital media in the form of social media activations, games, mobile apps, digital innovations and other forms of digital promotions for domestic and international clients.
Brands
Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
