Connect with us

Brands

Syfy and LG team up to deliver interactive TV experience

Published

on

MUMBAI: Syfy and LG Electronics USA have launched a new interactive TV consumer experience. The new Syfy Sync for LG Smart TV app allows viewers to go inside their favorite Syfy shows in a whole new way by recognizing the episode viewers are watching and delivering contextual content to their LG Smart TV in real time.

 

Syfy Sync for LG Smart TV launched with the Season 3 premiere of Defiance on 12 June on Syfy. Viewers with LG Smart TVs can get behind-the-scenes trivia, participate in interactive polls and learn more about the backstory of the series. The Syfy Sync app responds to what viewers are watching and delivers a whole new level of interaction while they are actively watching their favorite Syfy shows on their LG Smart TV.

Advertisement

 

The Syfy Sync app for Defiance is available exclusively on LG Smart TVs, delivering an engaging new dimension to home entertainment with fun, interactive features paired with leading LG TV display technology.

 

Advertisement

The interactive feature will be available on Automatic Content Recognition (ACR)-enabled LG TVs with Netcast since 2012, and will be available soon on LG Smart TVs featuring LG’s award-winning webOS Smart TV platform. LG webOS makes the Smart TV experience fast and simple with an intuitive interface that enables users to spend more time enjoying their home entertainment experience, and less time finding and switching between content options.

 

“From its inception, Syfy Sync has always been seen as a multiplatform play and we’re thrilled to be partnering with LG to bring the experience it to a new platform with season 3 of Defiance. The LG Smart TV platform provides an incredible user experience along with an incredible TV picture quality for Syfy’s devoted fans to go even deeper into our programming,” said Syfy vice president of digital media and strategy Matthew Chiavelli.

Advertisement

 

LG Electronics USA vice president of marketing David VanderWaal added, “Interactive TV with Syfy’s Defiance delivers a new, engaging TV experience, leveraging the power and simplicity of LG’s webOS Smart TV platform along with our incredible picture quality. Syfy and NBC Universal have been pioneers in real-time interactive TV for second-screen viewing, and LG is enthusiastic to work with them to bring this integrated experience to the big screen.”

 

Advertisement

Syfy engaged Watchwith to power the in-program interactive engagement that appears as a subtle broadcast graphic-style overlay in the upper left portion of the screen. Watchwith’s unique in-program interactive audience engagement platform delivers an award-winning Syfy Sync experience right to the living room screen.

 

LG’s recognition and interactive platform is powered by Cognitive Networks, the leading provider of ACR services on Smart TVs. Cognitive’s system allows Smart TVs to become contextually aware, enabling the launch of intelligently synchronized HTML5 web applications and the real-time seamless connection of live or time-shifted over-the-air programming with services delivered via broadband. 

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Brands

Indel Money appoints Vinod Panicker as CFO to steer growth plans

Veteran finance leader to drive strategy as firm targets 500 branches

Published

on

MUMBAI: Indel Money has appointed Vinod Panicker as its chief financial officer, effective 29 April 2026, as the non-banking financial company sharpens its focus on expansion and long-term growth.

Panicker, a chartered accountant with over 38 years of experience across sectors, will be responsible for leading the company’s financial strategy, capital management and governance framework.

The appointment comes at a time when Indel Money is accelerating its expansion plans, with a target of reaching 500 branches across 16 states by the end of FY27. The company is looking to strengthen its operational scale while maintaining financial discipline as it grows its footprint.

Advertisement

With a seasoned finance professional at the helm, the firm is aiming to reinforce its financial architecture and support its next phase of growth in an increasingly competitive lending landscape.

The move signals Indel Money’s intent to align leadership capabilities with its expansion ambitions, as it continues to build scale and deepen its presence across India’s financial services sector.

Advertisement
Continue Reading

Advertisement News18
Advertisement
Advertisement
Advertisement
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD