MAM
Dentsu Aegis Network wins big at 2015 DMA Asia Echo Awards
MUMBAI: WATConsult, the digital and social media agency from the Dentsu Aegis Network, bagged eight metals at the 2015 DMA Asia Echo Awards. The event was held at The Leela, Sahar in Mumbai on 6 August.
The agency won a bronze for Kokuyo India’s Harinacs Stop Motion Animation Video campaign in the Animation category, a silver for its Nikon Cheatsheets campaign in the Illustration category, along with a silver and a gold for Sony Six’s Active Mornings On Six and NBA Mornings On Six campaigns respectively in the Publishing/Entertainment category.
Further on, it bagged a silver for Bestseller Group’s Veromoda Marquee – Retail campaign in the Retail and Direct Sales category, a bronze for SAP India’s SAP ACE USie campaign in the Apps & New Development category and a bronze each for Peter England’s #ColourMorons by Peter England campaign and Bajaj Allianz General Insurance’s Can You Drive Like Your Dad campaign in the Branded Video category.
The agency also earned special mentions by the Jury in the following categories:
WATConsult founder and CEO Rajiv Dingra said, “Eight metals across seven distinct clients stand as a great testimony to the work that WATConsult is churning out across its clientele. We got 24 nominations and that surely showcases the level of our work across our portfolio. This shows that we are not a one-hit wonder agency but an agency with consistent and credible work across clients.”
Additionally, iProspect, the global digital performance agency from Dentsu Aegis Network, bagged three awards at the DMA Asia Echo Awards. The agency won a silver for HDFC Life’s GDN Micro-Targeting campaign in the ‘Creativity-Interactive Search’ category and the Leader award for successfully working out the iLive Inventory Checker campaign for Koovs. The agency also bagged a bronze in the ‘Creativity, Interactive – Remarketing & Retargeting’ category for the iTarget campaign rendered for ShopClues.
Under the effectiveness category, Dentsu Aegis Network’s Isobar bagged a bronze each for Reebok India’s ‘Reeboot100’ campaign and Phillips’ ‘India’s First Multi-Device Conversations’ campaign.
Dentsu Webchutney won a bronze for Bacardi India’s ‘Bacardi Triangle’ campaign in the ‘Effectiveness’ category.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.
