e-commerce
Ronnie Screwvala’s Unilazer pumps Rs 7 crore in MeraDoctor
MUMBAI: MeraDoctor, a platform for virtual consultations between doctors and patients, has closed a Rs 7-crore Pre-Series A financing round led by Ronnie Screwvala’s Unilazer Ventures.
MeraDoctor, which was launched earlier this year, has so far helped over 300,000 people connect with carefully screened doctors across India through a simple chat interface. Most health platforms create a big bazaar experience in which neither patients nor doctors are comfortable. Instead, as a doctor-led company, MeraDoctor builds trust and loyalty by smoothly connecting patients with reputable physicians only, and ensures that both sides have a high-quality experience.
MeraDoctor CEO & co-founder Dr. Ajay Nair says, “We’re honoured to have partnered with Ronnie Screwvala and some of the country’s best entrepreneurs and investors to take MeraDoctor to the next stage. Within the country’s rapidly evolving healthcare industry, our focus is clear – we make it easy for everyone in India to have high quality health conversations on their phone. In just a few months after launching our app for live messaging with doctors, we’ve helped over 300,000 people connect with quality care.”
The new investment will help MeraDoctor extend its technology platform, scale up its doctor base, add to its technology and management teams.
Screwvala’s Unilazer Ventures led the round, with participation from existing investor early-stage fund IndiaQuotient. Previous investors in the company include Aaavishkaar and Accion Venture Lab.
“MeraDoctor’s leadership team is unique in combining a deep understanding of healthcare with a fine-tuned sense of customer needs and a relentless drive to build a large, enduring business. Mobile adoption is disrupting the way healthcare is being delivered. The very large untapped market and the team’s deep healthcare experience is a winning combination. I’m delighted to support their vision and contribute as best I can, as Ajay and Gautam tackle one of the biggest opportunities in India today,” adds Screwvala.
e-commerce
Instamart and Duolingo launch street spell check campaign for Instaprint
Duo the owl fixes signboard typos across cities to showcase instant printing.
MUMBAI: If spelling mistakes had a sworn enemy, it might just be a bright green owl with a printer. Instamart has teamed up with language learning platform Duolingo for a quirky nationwide campaign that turns everyday spelling errors into a public spectacle while promoting its instant printing service, InstaPrint. The playful activation takes aim at the many misspelled shop boards and public signs scattered across Indian streets. From “saloons” that promise haircuts rather than drinks to menus and posters peppered with punctuation mishaps, the campaign sends Duolingo’s mascot Duo on a mission to restore linguistic order.
Armed with Instamart’s instant printing feature, Duo prints corrected versions of the mistakes on the spot and pastes them over the originals. The result is a series of humorous street interventions that have quickly begun circulating on social media.
Photos and videos of the grammar correcting owl have been widely shared online, with amused users reacting to the unexpected spell check patrol. One user joked, “Ab ayega na maza bhidu,” capturing the internet’s delight at the unusual campaign.
Behind the humour lies a practical message. The activation is designed to showcase the capabilities of Instaprint, Instamart’s printing service that allows users to print documents and posters almost instantly.
The company says the feature is meant for everyday needs such as printing resumes, visa documents or last minute posters without the usual scramble to locate a print shop.
Instamart introduced Instaprint in 2025 across select metropolitan cities including Bengaluru, Mumbai and Delhi. The service allows users to order printed materials directly through the platform, extending the quick commerce model beyond groceries and household essentials.
By combining Duolingo’s famously persistent owl with India’s street level spelling quirks, the campaign taps into the internet’s long running fascination with grammar mistakes while demonstrating a real world use case for instant printing.
After all, in a world full of typos, sometimes what you really need is a quick printer and a very determined language teacher.
