iWorld
Spuul to premier Rajat Kapoor’s ‘X:Past is Present’
MUMBAI: Online streaming service for Indian cinema content Spuul is premiering Drishyam Films’ X:Past is Present digitally.
This will be Rajat Kapoor’s second film to debut on Spuul after Ankhon Dekhi in 2014. The movie will be available across devices like eeb, mobile (iOS, Android), Smart TVs (Samsung, Panasonic, LG), Airplay on iOS, and Chromecast on Android.
X:Past is Present is a 2015 Indian collaborative feature film directed by a team of 11 filmmakers including Abhinav Shiv Tiwari, Anu Menon, Nalan Kumarasamy, Hemant Gaba, Pratim D. Gupta, Q, Raja Sen, Rajshree Ojha, Sandeep Mohan, Sudhish Kamath and Suparn Verma. It features actor-director Rajat Kapoor and Anshuman Jha in the lead.
The movie also stars Huma Qureshi, Radhika Apte and Swara Bhaskar. It revolves around a filmmaker battling mid life crisis who meets a girl half his age. This girl brings back memories of all the women in his life including his lovers, wives and actresses.
Spuul Global CEO Subin Subaiah said, “As one of the leading providers of Bollywood content to viewers across India,Pakistan, UK, US and Middle East, we are constantly investing in growing our library by adding new, popular and in many cases, offbeat, new age titles to our list. In 2016, we will continue to add more diverse cinema to our library thus providing our viewers with fresh content.”
Kapoor added, “With more viewers logging online to consume content, digital platforms like Spuul play a vital role in the ecosystem of cinema. After a successful digital premiere of Ankhon Dekhi on Spuul, we are back with X:Past is Present for the Indian Diaspora.”
Some of the latest additions to Spuul’s catalogue over the past months are movies like Detective Byomkesh Bakshy, Jal, Dum Laga Ke Haisha and Hunterrr.
iWorld
Bullet microdrama app crosses 10 million downloads on Play Store
Top shows clock millions of views as platform expands across 7 languages
MUMBAI: Short, sharp and shooting ahead, Bullet microdrama app is proving that in the age of shrinking attention spans, brevity isn’t just the soul of wit, it’s the engine of growth. The platform has crossed 10 million downloads on the Google Play Store, marking a significant milestone as microdramas carve out a firm space in India’s fast-evolving digital entertainment ecosystem. The surge reflects a growing appetite for snackable, high-impact storytelling, with Bullet leaning heavily into quick, engaging narratives that resonate across diverse audiences.
The traction is visible not just in downloads but in content performance. Among its top titles, Rickshaw Romeo leads the pack with 9.1 million views, followed by Auto Raja at 3.4 million, Laxmi Raj at 2.6 million, Lady Boss, With Love at 2.2 million, and Dear Didimoni at 1.9 million. The numbers point to a platform steadily building repeat engagement rather than one-hit virality.
Beyond the app, Bullet’s digital footprint is also expanding. The platform has crossed 100,000 followers on Instagram, signalling a growing community that extends beyond passive viewing into active content discovery and sharing.
A key differentiator lies in its linguistic spread. With content available across 7 Indian languages, Bullet is positioning itself as one of the more inclusive players in the microdrama space, tapping into regional storytelling to drive scale and relevance simultaneously.
The milestone comes at a time when short-format storytelling is gaining serious momentum, with platforms experimenting to balance volume, novelty and retention. Bullet’s early traction suggests that audiences are not just scrolling, they’re sticking around, one bite-sized episode at a time.
