MAM
Manipal Digital expands its global footprints
Mumbai – Manipal Digital, one of the largest creative production businesses, serving brands and agencies globally and a business unit of Manipal Technologies Limited (MTL) is thrilled to announce its global expansion with the inauguration of new offices in Chicago, USA and London, UK. This marks a significant milestone in the company’s commitment to serve its international clientele and explore new avenues for growth through its wide range of digital solutions.
Manipal Digital has established a strong presence in the international market by working closely with global brands, design agencies, production houses, printers, advertising, and retail activation providers. It offers design, production, and content amplification for the Fashion, FMCG, and Entertainment industry.
With the strategic expansion into the UK and USA markets, Manipal Digital will harness its expertise in AI-based digital content for design, production, and marketing applications to effectively address the evolving needs of its clients.
“Manipal Digital’s newly established offices are a testament to our dedication towards delivering exceptional services to our clients across the globe”, said Manipal Digital CEO Guruprasd Kamath. “With our unwavering commitment to innovation, we are confident that our comprehensive range of digital solutions will help organizations deliver a seamless experience to their customers. We look forward to leveraging the large ecosystem of the USA and UK to drive value for clients. Our expertise in AI-based digital content for the design, production, and marketing applications, enables businesses to effectively engage with consumers”, he further added.
Commenting on the occasion, Manipal Digital VP pre-media Vikrant Hiremath said, “Expanding our global presence, we are excited to navigate growth and deliver exceptional value to our clients worldwide. With creativity at our core and innovation in our approach, we believe our integrated media-to-market solutions, including premium packaging design, CGI, Image retouching, content adaptation, 3D visualization, and AV solutions will empower brands in the UK and USA to be at the forefront of the digital spectrum.”
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
