News Broadcasting
BTVi joins hands with Reuters for news offering
MUMBAI: Reuters and BTVi have joined hands to bring financial and business news from across the globe to Indian viewers. Under the partnership, BTVi will have access to Reuters TV studios in key financial centres across the globe. The partnership will offer Indian viewers coverage of all global business and political news, regular global round-ups as well as extended exclusive features programming.
“Reuters News Agency is the world’s largest news provider. BTVi will leverage our global strength to bring global and financial news to their ever growing audience on a daily basis from our studios around the world and support their coverage of key global events” said Reuters SVP for sales and content solutions Munira Ibrahim.
Reuters and BTVi propose to further expand the scope of the partnership in the days ahead. “We hope to build on this partnership in the future as we believe there is an unparalleled opportunity in India to create dynamic and engaging content that will appeal to the countries affluent and internationally-minded population”, Ibrahim added.
“As the consumption of information changes rapidly, BTVi is expanding into the digital universe to reach even larger audiences through path-breaking formats of news gathering. After many years of bringing Indian viewers content on business, the stock markets and the economy, BTVi is ushering in new content offerings for the business news space in India. Over the years, the Indian news ecosystem has evolved significantly and the new consumer wants an intelligent take on developments, delivered in the most intuitive yet dynamic form,” said BTVi executive editor Siddharth Zarabi.
Commenting on the partnership, BTVi COO Monica Tata said “Our country is one of the fastest growing economies in the world with large and growing business audience. And together with Reuters, we are confident of strengthening our leadership position further by delivering more value to our increasingly sophisticated business audience through great business news content on a real time basis.”
The latest partnership comes after the recent tie-up between BTVi and Thomson Reuters Financial Services for global market data and news feeds through the latters’ Eikon service providing access to real time market data, news, fundamental data, analytics and trading developments.
News Broadcasting
CNBC India unveils new logo, rolls out refreshed identity across network
Debuted at IBLA, the redesign signals a sharper, digital-first future
MUMBAI: CNBC has unveiled a refreshed brand identity across its India network, introducing a new logo and visual system that reflects a more modern, digital-first direction.
The rebrand was officially revealed at the India Business Leader Awards held in Mumbai on March 14, marking the first public showcase of the updated design at one of the network’s most prominent platforms.
The overhaul is among the most visible brand updates for CNBC in recent years, aimed at aligning its look and feel with evolving audience habits and a growing multi-platform presence.
At the centre of the refresh is a redesigned logo that moves away from the network’s long-standing multi-coloured peacock motif, opting instead for a cleaner and more minimalist aesthetic. A key visual cue is a blue upward-pointing arrow embedded within the letter ‘N’, symbolising forward momentum, growth and a focus on the future.
The new identity is being rolled out across the entire CNBC cluster in India, including CNBC-TV18, CNBC-TV18 Prime, CNBCTV18.com, CNBC Awaaz and CNBC Bajar. The move brings a more cohesive and contemporary design language across television and digital platforms alike.
The rollout began on March 30, with the network aiming to create a unified viewer experience regardless of how audiences access its content, be it on broadcast, online or connected devices.
With this refresh, CNBC is signalling its next phase of growth in India, blending legacy credibility with a sharper, forward-looking identity designed for an increasingly digital news ecosystem.
