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MUMBAI: Two couples perched on a billboard overseeing the traffic snarl below… sounds absurd? Well, it is purely a demonstration of traditional media cutting through mundane...
MUMBAI: Nielsen Analytics in the US has released a new report revealing that advertisers and television programmers are finding new and more lucrative advertising opportunities with...
MUMBAI: IMRB International has announced its partnership with the Yankee Group to be their exclusive representative for India. This strategic partnership between IMRB International and Yankee...
BANGALORE: Air Deccan (AD) India’s second largest airline announced a strategic tie up with Travelguru, (TG) an online travel portal to provide budget hotel bookings and...
MUMBAI: With the insurance sector witnessing a boom, owing to private insurance players going all out with their to big-bang advertising to build awareness and recall,...
