MUMBAI: The Weinstein Company has announced a multi-year marketing alliance with beauty brand L’Oreal Paris. This first ever long-term partnership between a motion picture company and...
CONNECTICUT: The World Wrestling Entertainment has named Kurt Schneider to be its executive VP Marketing. In India, WWE programmes air on Ten Sports. Schneider will undertake...
MUMBAI: Looks like Nickelodeon and The Economic Times’ Brand Equity (weekly advertising and marketing supplement) believe in ‘catching em’ young’! The kids channel and the country’s...
MUMBAI: Former OgivlyOne Worldwide president in India Renuka Jaypal has been promoted to chairman Ogilvy Indonesia, with effect from early June this year. Commenting on the...
BANGALORE: With a view to giving their audience a first-hand experience with some of their music programming ‘live’, WorldSpace Satellite Radio (WSSR) today announced concerts by...