Kids
Summer vacation fuels ‘Narnia’ DVD sale in India
MUMBAI: The Walt Disney Company has claimed that its The Chronicles of Narnia, has become the highest selling DVD in India. The DVD, released last month, acquired the feat by dethroning the Lion King DVD by over 30 per cent in sales.
The DVD sales were fueled on account of summer vacation and the unique sales promotion activities aimed at children.
The Narnia DVD has been topping the international DVD charts for continuous weeks since its release, according to an official release.
Buena Vista Home Entertainment International VP Daniel Solnicki says, “The success of the DVD has been phenomenal in India echoing its success worldwide (as the highest selling DVD of 2006). The growing hardware (DVD / VCD players) penetration and the aggressive marketing efforts by our partner in India are taking the home entertainment business to new heights.”
The Walt Disney Company (India) managing director Rajat Jain said, “Creativity and great stories traverse all boundaries and this movie has been a great Disney experience that audiences across India have embraced with equal fervor.”
Says M N Kapasi Excel Home Videos, “The DVD being a value product with its inbuilt language selection feature (English, Hindi) enabling the viewer to watch the movie in the language of his/her choice has further helped the cause. The pan India response has prompted us to add more Indian Languages to future editions. The huge success has also been attributed to the summer vacations and the unique sales promotions activities for children.”
Says Mehul Rathod, Movies and More,(India ‘s only exclusive chain for Movie DVDs).”The DVD has received a huge response, with the summer vacation and the unique sales promotion activities aimed at children. The DVD with its competitive pricing has done extremely well across the country. The product has been a best seller since its release, and has been our highest selling product in terms of its volume and value. “
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
