Kids
Horlicks ‘Wiz Kids Exam Ka Bhoot Bhagao’ initiative helps Mumbai kids to cope with exam pressure
MUMBAI: GlaxoSmithKline‘s health food drink, Horlicks has kicked off an on ground initiative to provide Mumbai students with exam and health tips as part of the ‘Horlicks Wiz Kids Exam Ka Bhoot Bhagao‘ interactive sessions that prepares kids to cope with exam stress. The session commenced on 17 January and will be held for the entire week in other schools in Mumbai. |
Experts interacted with students at the ‘Exam Ka Bhoot Bhagao‘ event throwing light on the importance of studying, modes of thinking and ways to recognize one‘s study patterns for producing effective results. Exam tips were related to attention and concentration, concept of memory, tips and techniques on how to improve memory, methodology of reading text books better and test taking strategy. Health tips laid emphasis on diet, nutrition, sleep, exercise and relaxation, informs an official release. The week long event begun at Ramniranjan Podar School, however, students of the Naval Public School (Colaba), Cambridge school (Kandivali) and Oxford Public school will also be among the other schools to benifit from the ‘Exam Ka Bhoot Bhagao‘ interactive session. |
This initiative by Horlicks, aims to help kids prepare better for exams, also provided parents, teachers and principals with ‘Exam Time Tips‘ booklet on how to support children practically and emotionally during exam time – to ensure that children feel encouraged and get the right nourishment and atmosphere to study.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
