Kids
Child Link India Foundation joins Fifa’s Football for Hope project
MUMBAI: Soccer’s governing body Fifa has approved a further 27 programmes in 24 countries, at a total cost of $ 1 million, as part of its Football for Hope movement. |
Of those organisations with mostly long-running programmes that are set to receive support from FIFA, 12 are in Africa with a further nine in North, Central and South America, four in Europe and two in Asia.
One of them is the Child Link India Foundation. These additional programmes, whose inclusion has been ratified by the sub-committee of the Committee for Fair Play and Social Responsibility, will take Football for Hope to a whole new dimension. The movement already uses the power of football to support more than 60 programmes in 40 different countries via concrete, sustainable projects. Fifa president Joseph S Blatter says, “Fifa takes its social responsibility very seriously as part of its aim to build a better future. That is why we have declared Football for Hope to be a movement and an activity of strategic importance and we are proud that we are now in a position to support more organisations in their work.” The Football for Hope movement is the key element of a strategic alliance led by FIFA and streetfootballworld, the driving force behind a global network of non-governmental organisations that develops projects in which football is the common denominator. The objective of the Football for Hope movement is to support, advise and strengthen sustainable social and human development programmes in the areas of healthcare, children’s rights, education, peace promotion, anti-discrimination, social integration and the environment. By drawing on its huge potential, football will be in a position to help the United Nations reach its Millennium Goals by 2015. Following the example set by the industrialised nations in 2002 with their agreement to earmark 0.7 per cent of their gross domestic product for international development aid, FIFA has also decided to invest at least the same percentage of its overall income in worldwide social developments through football. The other organisations that now belong to the Football for Hope movement include United Action for Children in Cameroon, Youth in Action Sierra Leone, Grassroot Soccer in South Africa and England’s Nacro.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
