BBC
BBC Worldwide announces its Mipcom factual slate
MUMBAI: BBC Worldwide has announced its first pre-sales of Brazil with Michael Palin to a raft of broadcasters, ahead of next month‘s television trade event Mipcom 2012 in Cannes, France.
The travel documentary has been licensed to ABC (Australia), RTL Pay (Germany), VRT (Belgium), Czech TV, Media Entertainment‘s pan-Eastern European feed, the VPRO (Holland), Yle (Finland), RÚV (Iceland), NRK (Norway) and RTV (Slovenia).
Also on BBC Worldwide‘s factual slate for Mipcom is Nigellissima, to be launched by Nigella Lawson in Cannes. During her first ever visit to Mipcom, Nigella will unveil her take on Italian cooking, inspired by a period spent living in Florence.
BBC Worldwide‘s Director of Factual Mark Reynolds said, “Michael is a distinguished broadcaster with fans all over the world, so we expect these sales to be the first of many. Similarly, Nigella‘s programmes have a proven global appeal, and it‘s a real thrill to have her joining us at MIPCOM. These two top-quality titles are great examples of the range in our factual slate.”
Other BBC Worldwide titles new for Mipcom cover science, natural history, lifestyle and factual entertainment. New documentary ‘Space Dive‘ follows elite base-jumper Felix Baumgartner as he attempts freefalling from 125,000 feet – the biggest leap ever taken. In ‘Wonders Of Life‘, Professor Brian Cox explains how a few fundamental laws gave birth to all life in the universe, and another landmark science series, Generation Earth, uses state-of-the-art visuals to showcase the extraordinary engineering feats that have transformed the Earth.
The latest title from the BBC‘s acclaimed Natural History Unit is ‘Wild Arabia‘, examining Arabia‘s landscapes and colourful creatures, and the remarkable people who have made the Arabian Peninsula their home. Buyers can also check out factual entertainment offering ‘Chef Race‘ from Jamie Oliver‘s Fresh One Productions, in which 16 chefs, eight Brits and eight Americans journey across the US, tackling culinary challenges along the way.
MUMBAI: BBC Global News has announced a new partnership with Twitter Amplify, the social broadcast network service’s innovative video promotion tool.
This is the first Twitter Amplify partnership with a global news broadcaster. Commenting on the same, BBC global news director of digital & technology James Montgomery said, “This new collaboration harnesses our global reach and newsgathering capabilities to bring our advertising partners clever and impressive products. Building on the efforts of BBC America’s partnership with Twitter, we’re thrilled to bring our ad partners with us at the cutting edge of news.”
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BBC Global News will provide the global Twitter community timely in-tweet video clips that complement its global newsgathering operation. This partnership offers BBC Global News and its future brand partners an integrated cross-platform tool to reach new audiences on Twitter. BBC Global News operates BBC World Service radio, BBC World News television, and bbc.com/news outside the UK.
“What makes this partnership exciting is the amazing content Twitter users will get from BBC Global News, no matter where they are in the world,” said Twitter Amplify senior director Glenn Brown. “We look forward to working with BBC Global News to bring these programmes to market.”
BBC.com has already begun production of a new in-Tweet broadcast, #BBCTrending, a new series of innovative short form video broadcasts that will be presented by Anne-Marie Tomchak (@AMTomchak) and will launch later this fall. The broadcast will give users the inside story behind the latest trending phenomena on social media that day. #BBCTrending is distributed to the 4.8 million followers of the BBC international news Twitter handle, @BBCWorld, and will be enhanced by Twitter Amplify.
#BBC Trending will incorporate three key elements:
1. The BBC’s international social media reach and 24-hour video production operation
2. The BBC’s global newsgathering and monitoring operations, which provide both round the clock news reporting and monitoring of global TV, radio, press, internet and news agency sources, and
3. Twitter Amplify’s innovative real-time video promotion tool.
“Being a part of this new project is thrilling,” said Tomchak. As the face of #BBCTrending, Tomchak will be working with production units across the BBC to identify and build compelling conversations on what’s trending around the world. “On Trending, we’re tapping the most powerful internal insight tools and the massive BBC international newsgathering and language operations to decipher why and how trends are happening on social media around the world.”
In April, BBC America signed a similar deal with Twitter Amplify to offer the first in-Tweet branded video synced to hit series, including Top Gear.
