Applications
Warner launches Harry Potter game on Apple Store
MUMBAI: Warner Bros Digital Distribution has announced that the game Hatty Potter: Spells is now available from the Apple Store.
The application, based on the Harry Potter films, will transform Muggles everywhere into fledgling wizards, casting spells at their opponents to stun them with Stupefy! or disarm them with Expelliarmus! This is is the only official Harry Potter game available on the Apple Store.
Beginning with an arsenal of 14 spells, wizards-in-training can conjure magic alone or duel others by casting spells from one device to another using Bluetooth or Wi-Fi connections. After receiving an official invitation to attend Hogwarts School of Witchcraft and Wizardry, students will make the ceremonial visit to Ollivanders wand shop, where the wand destined for them will then choose its new master.
Players are then introduced to the legendary Sorting Hat and placed into one of four houses (Gryffindor, Hufflepuff, Ravenclaw or Slytherin). Next, it‘s time to begin wizard training in the Spell Tutorial where players learn the specific hand gestures to cast each spell. Once a spell is mastered it can be used in a duel.
Once students master their spells, they can practice alone or challenge a friend to a duel. While players of different years may duel, be wary, as more advanced students will have a tactical advantage with a larger repertoire of spells – but novice students can still win, based on their magical skills (more damage is done to an opponent with higher level spells and with well-cast spells, regardless of level). A duel concludes when one player‘s health meter is reduced to zero.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
