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Siemens hosts ‘Open the door to 3G’ targeting Indian telecom market

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MUMBAI: Siemens Communications has organized a workshop in India titled ‘Open the door to 3G‘ to share the latest trends in the communications industry. The workshop showcased 3G product offerings for network providers, presenting a view on the introduction of 3G in India.


In addition to a demonstration of the technology range of 3G network solutions, the workshop also provided an insight into innovations in delivering effective, controlled and secure communications infrastructure over next generation mobile networks beyond 3G, informs an official release.


Live demonstration of network solutions like HSxPA, Remote Radio Heads, DVB-H, Mobile TV via streaming, SIP-Applications were conducted during the workshop. These advanced network solutions enable carriers to provide and subscribers with a whole package of telecommunications applications.


Siemens Public Communications Networks Ltd MD Michael Kuehner said, “Innovation and continuous buildup of strength in technology are growth drivers in any emerging market. India today is one of the fastest growing telecom markets in the world and the opportunities are endless here. The spurt in spending power in the hands of consumers is further fueling demand for advanced technology. Siemens recognizes the challenges of the Indian telecom industry and offers best-suited products, services and cost-effective solutions. With the introduction of advanced network solutions in India, Siemens will support operators to usher in spectrum efficient, feature-rich seamless roaming, broad bandwidth and high-speed communication.”


“The Indian market is at an exciting stage as it is poised for the rollout of 3G. We are providing technology, which enables smooth transition from 2G to 3G providing carriers the flexibility of adapting networks to meet increased voice and data traffic. With advanced technologies, there will be a lot of demand for strong network indoors as video applications would mostly be accessed indoors. Our Mobile Base Stations offer the best indoor connectivity as they can be placed at strategic locations and can be quite small in size,‘ said Utran Product Line Strategy head and director Dr. Dina Bartels.


Siemens Communications claims to be setting benchmarks in quality and delivery thus targeting key growth areas, which include upcoming opportunities in semi-urban and rural markets, providing cutting-edge technology in urban markets and adding additional capabilities to existing infrastructure by continuously innovating its offerings for the Indian market. The company is focusing on enabling customer satisfaction for fast moving and emerging telecom markets like India, adds the release. 

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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform

Platform says majority of new members now identify as single

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INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.

The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.

The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.

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“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.

The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.

Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.

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The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.

Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.

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