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SES increases investment activities in the Asia-Pacific
MUMBAI: The increasing popularity of direct-to-home (DTH) satellite television and the growing demand for High Definition (HD) broadcast content across Asia-Pacific are driving the demand for satellite capacity in the region.
With the number of satellite TV channels offered by DTH platforms in Southeast Asia projected to reach 1,600 by 2016, global satellite operator SES with a fleet of 50 geostationary satellites is ramping up investment activities in Asia-Pacific to meet the increasing demand for satellite capacity.
SES‘ current committed investment in Asia includes SES-8, which is due to launch in the first quarter of 2013. The satellite will deliver vital expansion capacity to thriving Asian video neighbourhoods in South Asia and Indochina. SES-8 will be the first geostationary satellite launched by SpaceX on a Falcon 9 rocket.
Additionally, SES is looking for further growth opportunities and sees the potential to invest in one to two additional satellites to deliver increased satellite capacity and coverage in Asia-Pacific beyond 2014.
The new satellites will help fuel the growth in the pay TV markets and the maritime industry in the region.
SES senior VP, Commercial, Asia-Pacific and the Middle East Deepak Mathur said, “SES has experienced considerable growth in the emerging markets of Asia-Pacific, Latin America and Africa in the past year, which contributed 24 per cent of total revenue in 2011. By making these substantial investments to meet demand for satellite capacity in Asia-Pacific, we hope to grow with our customers and continue to be the partner of choice for broadcasters, governments, businesses and communities here”.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.






