Applications
Samsung to introduce dual format HD optical disc player
MUMBAI: Samsung Electronics Co., LTD., the global company in consumer electronics and digital media technologies and the company to introduce a Blu-ray disc player, will introduce a dual format High-Definition optical disc player in time for the holidays. |
Samsung‘s duo HD player will fully support both HD-DVD and Blu-ray Disc formats and their interactive technologies, HDi and BD-Java. With the duo HD consumers can get additional studio content such as trailers, director‘s comments, more elaborate interactive menus and behind the scene footage. The new duo HD joins Samsung‘s next generation DVD line-up which includes Samsung‘s second generation Blu-ray player available at retail this month |
| “We are very pleased to announce the upcoming release of our duo HD player. Consumers are hungry for more HD content but are currently confused about competing formats. Samsung‘s duo HD player will allow consumers access to every HD movie title available regardless of the authoring format. As a member of the DVD forum and contributor to the DVD industry, we recognize that both HD-DVD and BD formats have merits. As such, we have decided to market a dual format player. Samsung is flexible to market a stand-alone HD-DVD player whenever consumers demand it. Our main concern is not technology but consumer choice” said Digital AV Division at Samsung Electronics executive vice president Dongsoo Jun. |
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.








