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Samsung launches 3 new LCD TV series
MUMBAI: Consumer electronics major Samsung has announced the launch of three new, premium, advanced series of LCD TVs – Mosel Blaque, Bordeaux Art, Sonoma Trenz – in the Indian market. The company also announced that Flat Panel TVs would be the growth drivers for its Audio Video business in the country. Samsung is aiming at a 50 percent market share in the Flat Panel category this year. It has also strengthened its Plasma TV offering by launching four new models, classified under C9 and Q9 series, in the Indian market today. |
States Samsung India Dy. managing director R. Zutshi, “Based on our innovative product offerings in the Flat TV and Flat Panel categories, our attractive pricing and our efforts in the direction of enhancing awareness on these categories, we expect to play a leadership role in fuelling the transition from Curved TVs to Flat and Flat Panel TVs in India.” |
Samsung also announced the launch of four new, premium HD Plasma televisions in the Indian market. The new, Samsung premium Plasma televisions which are available in C9 and Q9 series boast a combination of filterbright, super black panel and optimal light filter to provide sharp contrast and pure clarity in any lighting conditions.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
