Applications
Real Image’s Qube XP-D is D-Cinemas’ official digital servers partner
MUMBAI: South Korea-based D-Cinema Korea (DCK), a digital transition firm in Korea, has chosen Real Image Media Technologies‘ (Real Image) Qube XP-D as one of the official digital cinema servers for its 1000 screen rollout across Korea.
Under rigorous testing for 2D and 3D playback at the DCK test bed since July 2008, the Qube XP-D server proved itself repeatedly under the most strenuous conditions that led to the Qube XP-D being certified and approved by DCK that later recommended to the Korean digital market for its superior technical performance and security, says Real Image in a statement.
DCK, a joint-venture company between CJ CGV and Lotte Cinema, has also announced a Virtual Print Fee (VPF) deal with major Hollywood studios including Paramount Pictures, Twentieth Century Fox and Universal Pictures.
The deal that involves both the exhibitors and the distributors contributing towards the cost of converting theatres to digital, will cover more than 1,000 screens all over Korea in the next two to three years.
Qube, already present in over 1,600 screens across 25 countries, is part of the digitisation plans of some of the biggest theatrical chains the world over, like Odeon/UCI in Europe, DCN in Australia, Ster-Kinekor in South Africa, Phoenix Adlabs and Landmark Theaters in the US.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
